This past week The Standard, Downtown LA served as the official host hotel for the 2008 ESPY Awards, the American cable television network ESPN´s annual sports awards event. The star and star athletes of the ESPY Awards called The Standard, Downtown LA home leading up to the ceremony which took place on July 16th, broadcasting on ESPN on Sunday, July 20th. Ringmaster of the ESPY Awards, Justin Timberlake, hosted a celebrity–studded bash in the penthouse of the downtown hotspot with notables that included Samuel L. Jackson, Kiefer Sutherland, Joss Stone, and Mario Lopez.
This year´s ESPY Awards marked its debut at the new Nokia Theatre. The Nokia Theatre is part of L.A. Live, an integral part of Downtown Los Angeles´ much anticipated renaissance as the heart of culture in a city known as the entertainment capital of the world. In addition to accommodating the ESPY Awards sports elite and Hollywood A–List, The Standard, Downtown LA transformed its third floor into the ESPY Style Studio, a three–day gifting experience from July 14th through July 16th. On July 15th, the hotel also hosted a full–day downtown pool party and barbeque, featuring a menu by Executive Chef Yuji Iwasa.
Located in the heart of downtown Los Angeles, The Standard, Downtown LA - opened in 2000 – is André Balazs´ second in the expanding collection of Standard Hotels: The Standard, Hollywood (1998) on the famed Sunset Strip, The Standard, Miami (2006), a holistic and hydrotherapy spa hotel on the waters of Biscayne Bay, and The Standard, New York, currently under development in Manhattan´s Meatpacking District and opening in the Fall of 2008.
With a rooftop pool and bar with stunning panoramic views of LA, a 24–hour restaurant and extensive business facilities, the 207–room Standard, Downtown LA has revolutionized the concept of a business hotel and established a new standard for an innovative hospitality experience.
http://www.standardhotels.com/los–angeles/
For more information on The Standard, Downtown LA please contact Nadine Johnson at 212.228.5555 or standarddowntownla@NadineJohnson.com