Dagrofa, one of Denmark’s biggest grocery retailers and distributors, has selected Stibo Systems’ award-winning Master Data Management (MDM) solution to strengthen its procurement processes. With more than 700 shops and stores nationwide, Dagrofa will implement Stibo Systems’ STEP platform to centralise high-quality product information to boost its procurement, category and campaign management.
Integrating Stibo Systems´ MDM and PIM platform within its existing IT landscape by the end of 2014, Dagrofa will be able to create and maintain a single source of critical information.
STEP will also handle the data processes around the management and integration of information on Dagrofa’s suppliers, customers, and e-commerce operations.
One of Denmark’s largest consumer goods groups, Dagrofa operates in the fields of retail, wholesale and food service with well-known supermarket brands such as KIWI, EUROSPAR and SPAR.
“A focus on data optimisation plays a key role in our business strategy, and we’ve been searching for a supplier of MDM and PIM solutions that can provide the results we need. In Stibo Systems we have found a strong, solid company with a product whose benefits have been well-documented in companies like ours. We’re looking forward to using STEP to optimise our business processes.” said Per Ahlmann Andersen, IT Director, Dagrofa.
”Achieving accurate information is imperative for businesses looking to improve their performance and we’re honoured by the confidence that Dagrofa has shown by choosing STEP as a solution to business pains faced by many companies,” says CEO Mikael Lyngsø, Stibo Systems. “We’re looking forward to creating solid results for such an established business.”
About Stibo Systems
Stibo Systems is the global leader in multi-domain MDM solutions. Industry leaders rely on Stibo Systems to provide cross-channel consistency by linking product and customer data, suppliers and other organisational assets. This enables businesses to make more effective decisions, improve sales and build shareholder value. During the last 30 years, Stibo Systems has helped hundreds of companies to develop a trusted source of operational information. A privately held subsidiary of the Stibo A/S group, originally founded in 1794, Stibo Systems´ corporate headquarters is located in Aarhus, Denmark. For more information, visit www.stibosystems.co.uk
