eglue, a global provider of unique
real-time customer interaction management software solutions for the
enterprise, announced today that industry visionary Martha Rogers, Ph.D.
has joined the company´s board of directors, effective May 1, 2008.
Recognized for the past decade as one of the world´s leading experts on
customer-based business strategies and growing customer value, Dr.
Rogers is an acclaimed author and a world- class speaker. Dr. Rogers is
a founding partner of Peppers & Rogers Group, the world´s leading
customer-focused management consulting firm, now a division of Carlson
Marketing Worldwide. Business 2.0 magazine named Dr. Rogers one of the
nineteen most important business gurus of the past century. The World
Technology Network has named her as "an
innovator most likely to create visionary ripple effects." Accenture´s Institute for Strategic Change has ranked her among the
Global "Top 100 Business Intellectuals."
"Customer-minded corporations have figured
out that to make relationships with customers last, it is important that
they build and nurture these relationships with every interaction," states Dr. Rogers. "Companies are now
realigning their objectives around just that "“ their interactions with customers "“ and eglue
allows them to achieve the most efficient and optimal results and
dramatically increase the overall Return On CustomerSM during each and
every customer interaction. It does so by continuously adapting and
responding to changing business circumstances in real time, and by
managing the inherent unpredictability of interacting with customers."
"We are thrilled to welcome such a highly
regarded industry expert to our board of directors," says Dror Pockard, eglue President and CEO. "Combined
decades of CRM experience and collaboration with foremost industry
players have justifiably established Martha Rogers and her partner Don
Pepper as the leaders of customer experience. We are very fortunate to
have Dr. Rogers join our board, where her vast experience will further
enhance eglue´s proven ability to address the
genuine need for effective real-time Customer Interaction Management
solutions. We are fully aware of the range of opportunities always open
to someone of Martha´s reputation, and we are
delighted that she has chosen eglue."
About eglue
eglue is a global provider of award-winning real-time customer
interaction management software solutions for the enterprise. eglue
makes it possible for companies to achieve the most efficient and
optimal results during each and every customer interaction, by
continuously adapting and responding to changing business circumstances
in real-time, and by managing the inherent unpredictability of
interacting with customers.
A privately-held company founded in 2001, eglue is headquartered in
Hoboken, New Jersey, with offices in the United Kingdom, in Spain and in
Israel. Recipient of the 2007 Product of the Year award from Customer
Interaction Solutions Magazine, eglue caters to Fortune 500
companies worldwide and is backed by such leading international VCs and
private investors as Giza, Cedar and Evergreen.
For more information on eglue, please visit www.e-glue.com.
