blinkx Advanced Media Platform Unlocks the Potential of Video Assets for Publishers, Content Owners and Producers

blinkx, the world´s largest and most advanced

video search engine, today announced the availability of the blinkx

Advanced Media Platform, an unparalleled video content management

solution that leverages blinkx´s patented

Conceptual Recognition Engine (CoRE) technology to enable media

companies to unlock the potential of video assets and maximize their

monetization. From the digital domain of the Internet and content

management systems, to the offline world, the blinkx Advanced Media

Platform solves the problems inherent in video processing and delivery.

In addition, blinkx announced that popular consumer brands such as

Kiplinger, WallSt.net and Portfolio.com will soon deploy the blinkx

solution.
With the proliferation of broadband and access devices, media companies

with video assets are finding more opportunities to capitalize on their

content. However, in order to meet consumer demand, companies must

ensure that their content is easily searchable, discoverable and

presented in a way that enhances user satisfaction and consumption. The

blinkx Advanced Media Platform simplifies this process, enabling media

owners to optimize the potential of their video assets. By automating

previously expensive and time-consuming manual tasks across the video

lifecycle, the blinkx Advanced Media Platform empowers publishers with

the ability to determine how their content is discovered, indexed

distributed, presented and consumed.
The blinkx Advanced Media Platform enables media companies to:
Unlock the Value of Video Assets: blinkx can identify and extract

video assets from any storage system or packaging, online or offline.

blinkx CoRE then makes it possible for media owners to search, discover

and organize these assets based on their very meaning, and for viewers

to access these videos across different platforms, languages and formats.
Convert Visitors to Viewers: The Advanced Media Platform´s

SEO component captures new audiences while the advanced search and

discovery functionality engages and retains them. With explicit and

implicit user profiling, a content recommendation engine and automatic

text-to-video linking, search results and display methods are tailored

to relevant users, thereby ensuring that the right content reaches the

right person and ultimately converting visitors to loyal audiences.
Maximize Monetization: blinkx understands not only how a video is

titled and tagged, but the actual content itself. Leveraging blinkx

AdHoc, the first contextual online video advertising platform, blinkx is

able to place compelling, relevant ads against video content, resulting

in higher monetization for content owners and a non-disruptive

experience for audiences.
"The blinkx Advanced Media Platform technology

has allowed us to make dynamic recommendations to users, optimize our

search ranking and increase our visibility," said Ari Brandt, general manager, Portfolio.com.
"With the blinkx Advanced Media Platform, we

have found a solution that solves many of the problems we´ve

encountered in featuring video content on our Web site," said Albert Aimers, CEO, WallSt.net. "We´ve

enhanced the value we can derive from our video assets and we expect to

significantly enhance both our brand and our users´ experience online."
"What we´ve

learned over the years, through discussions with media owners big and

small, is that there is a clear need for a scalable solution that

addresses the challenges inherent in managing videos dispersed across

different platforms and in various formats," said Suranga Chandratillake, CEO and founder, blinkx. "What

we´re making available with the blinkx

Advanced Media Platform is the technology and expertise we´ve

applied to our video search engine, which has found, qualified and

indexed more than 18 million hours of online TV and video, bundled

together as an easy-to-deploy solution that finally enables media

partners to really, truly organize, distribute and monetize their video

assets."
For more information on the blinkx Advanced Media Platform, please visit www.blinkx.com/corporate/advancedMediaPlatform.
As the pioneer in video search technology, blinkx has built a reputation

as the smartest way to search new forms of online content such as video.

With more than 220 partners and 18 million hours of indexed video and

audio content, including favorite TV moments, news clips, short

documentaries, music videos, video blogs and more, blinkx uses advanced

speech and visual recognition technologies to deliver results that are

more accurate and reliable than standard metadata-based keyword searches.
About Conde Nast Portfolio.com
Portfolio.com is the online counterpart to Condé Nast Portfolio, the new business magazine launched in April 2007. The

site provides insight into the day´s top

business stories, with analysis from bloggers and columnists on a

diverse range of business topics, from hedge funds to politics to

Hollywood, as well as editorial content and photography from the

magazine.
About Kiplinger
For eight decades, the Kiplinger organization has led the way in

personal finance and business forecasting. Founded in 1920 by W.M.

Kiplinger, the company developed one of the nation´s first successful

newsletters in modern times. The Kiplinger Letter, launched in 1923

remains the longest continually published newsletter in the United

States. In 1947, Kiplinger´s created the nation´s first personal finance

magazine. Located in the heart of our nation´s capital, the Kiplinger

editors remain dedicated to delivering sound, unbiased advice for your

family and your business in clear, concise language.
About WallSt.net
WallSt.net (www.wallst.net) is owned

and operated by WallStreet Direct, Inc., a wholly owned subsidiary of

Financial Media Group, Inc. (OTCBB:FNGP); (www.financialmediagroupinc.com).

The Web site is a leading provider of timely business news, executive

interviews, multimedia content, and research tools. Financial Media

Group, Inc. also owns my.wallst.net

a financial social network for investors, and Financial Filings Corp. (www.financialfilings.com)

a provider of compliance solutions to publicly traded companies. In

addition to WallSt.net, WallStreet Direct, Inc. owns and operates

WallStRadio (www.wallstradio.com)

a business and finance podcast Web site; and WallSt TV (tv.wallst.net)

a hub for business and finance video programming.
About blinkx
blinkx plc (LSE AIM:BLNX) is the world´s largest and most advanced video

search engine. Today, blinkx has indexed more than 18 million hours of

audio, video, viral and TV content, and made it fully searchable and

available on demand. blinkx´s founders set out to solve a significant

challenge "“ as TV and user-generated content

on the Web explode, keyword-based search technologies only scratch the

surface. blinkx´s patented search technologies listen to "“ and even see "“ the Web, helping users enjoy a

breadth and accuracy of search results not available elsewhere. In

addition, blinkx powers the video search for many of the world´s most

frequented sites. blinkx is based in San Francisco and London. More

information is available at www.blinkx.com.

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