Empresas y finanzas

Customize the New Brand Channels with Clipster for YouTube

On March 7th 2013 Google officially launched the new YouTube brand channels: YouTube One Channel. As a member of the Google Engagement Solutions Developer Program, Clipster has now made available the advanced app, Clipster for YouTube, which gives brands and companies a YouTube brand channel with their own brand identity quickly and at relatively low cost.

Clipster for YouTube product shot (Photo: Business Wire)

Clipster for YouTube product shot (Photo: Business Wire)

International market studies show that the reach of corporate videos is growing explosively. This is not surprising, since 4,000,000,000 social videos are already being viewed daily (comScore). With the updated YouTube brand channels, Google offers brands and companies a professional platform. And with Clipster for YouTube, they have a permanent presence with all their campaigns, product information, promotions, (live) product launches and so on.

Clipster for YouTube automatically adapts the layout of a brand channel to the format of the device used to display the video content: tablet, PC or smartphone*. It´s easy to add Clipster components that will benefit a brand or company, from social channels and teasers to categories and more. If a business market involves different languages and cultures then Clipster can provide campaign management with regional targeting.

Clipster for YouTube offers:

  • Total creative freedom
  • A permanent "˜branded´ YouTube presence
  • Change content as often as needed
  • Complete Social integration (including social feeds and social buttons)
  • Compatible with mobile devices (responsive design)
  • Localized content & multi-language support
  • Easy content management
  • Campaign management
  • The possibility to broadcast live video (YouTube Live Video)
  • Full statistics
  • Cloud-based platform hosted on Microsoft Windows Azure
  • Attractive pricing structure

Clipster launched the free Clipster for Facebook in 2012. This social video app has a total reach of millions on this platform.

About Clipster

Clipster, a developer of Social Video Engagement solutions, is based in the Netherlands. Clipster is a division of Outpost11 Ventures, whose other divisions include the Internet agency Outpost11.

Clipster website: www.clipster-video.com

* Approval by YouTube necessary for the time being.

Visuals and translations

High-resolution visuals and this press release in Dutch, German and French can be found on our press page at www.clipster-video.com/press.

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