MonaVie Launches Global ´´Free Agent´´ Initiative

MonaVie LLC (www.monavie.com), creator of the leading nutritional
acai blend beverage, today announced the launch of a worldwide
campaign: "The Open Door -- Network Marketing for the 21st Century."
The campaign calls on direct sellers and network marketers to end any
and all policies and procedures that seek to bind their independent
contractors with unfair and abusive non-compete agreements.

Punitive lawsuits against distributors who choose to leave network
marketing companies have become a common tactic for a few companies
within the industry. The goal of these suits is to discourage healthy
competition and to impede distributors´ ability to make a living for
themselves and their families. Even distributors who have fulfilled
demanding non-compete agreements have been sued when they attempt to
join another network marketing company years later.

"Non-compete agreements were designed for high-level corporate
employees, not for independent contractors," says Dallin Larsen,
MonaVie founder and president. "Some network marketing companies use
overly burdensome language in their agreements as a punitive tool to
tie their independent contractors to them for life, often interfering
with the individual entrepreneur´s ability to earn a living. It´s my
belief that direct selling companies need to earn the trust of their
most valued asset, their distributors, on a daily basis. If a
distributor, for whatever reason, no longer trusts his or her company,
that distributor should be free to go in another direction without
undue restriction."

In today´s economy, more and more people are turning to network
marketing to find full-time work, or to supplement their income.
However, if these prospective distributors are worried about being
handcuffed to unfair contracts, they will be less likely to take
advantage of the benefits that network marketing can offer to them and
their families.

MonaVie´s "The Open Door -- Network Marketing for the 21st
Century" campaign is built upon the company´s belief that today´s
network marketing distributors deserve, as independent contractors, to
be liberated from outdated, abusive and generally unenforceable
policies and procedures.

"Today´s distributors deserve better than that," Larsen says.
"They want to choose the company they work for, and they want to have
the freedom to leave that company whenever they choose. That´s why
they chose to be independent in the first place. Independent
distributors are not company employees. They are not paid a salary.
They pay their own taxes, purchase their own health care, and work
from their own homes or offices."

Through the Open Door campaign, MonaVie seeks to promote and
protect the rights of distributors and of those consumers who are
seeking career opportunities with network marketing and direct selling
businesses. MonaVie encourages other companies to join in the Open
Door campaign (www.blog.opendoorcampaign.com) and take the Open Door
Pledge. In addition, distributors are invited to the site to share
their opinions and experiences.

"Our hope in launching this Open Door campaign is to create a sea
of change in how the network marketing industry works," Larsen says.
"By ensuring that distributors everywhere can work as free agents, and
are not held prisoner, we can help our industry and thousands of
people who are trying to provide for their families. We welcome other
companies to join the Open Door campaign by reviewing their own
distributor agreements to ensure that they reflect the spirit of
entrepreneurship and freedom that this industry is all about."

About MonaVie

MonaVie LLC is a rapidly growing company that distributes products
to markets around the world. Introduced in January 2005, MonaVie
develops and markets scientifically formulated, premium quality
products, specifically for person-to-person distribution. Developed
with a philosophy of Balance-Variety-Moderation, MonaVie brand
products deliver phytonutrients and antioxidants to promote and
maintain a healthy and active lifestyle.

For more information about MonaVie products or how to join the
MonaVie family, call 1-866-217-8455, or visit www.monavie.com.

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