SES (Paris:SESG) (LuxX:SESG) is collaborating with Sony to show IBC visitors a live satellite transmission of 4K UHDTV content. The protected video content is played out in Quad Full HD format encoded in the H.264 standard at a data rate of 50 Mbit/s and is uplinked from SES in Betzdorf/Luxembourg via Transponder 3.236 on ASTRA 3B at 23.5° East.
The stunning picture quality of 4K satellite TV is demonstrated at the IBC stands of both SES and Sony using the latest SONY Bravia 84" 4K display at a pixel resolution of 3840 x 2160. This live demonstration shows that a 4K resolution significantly enhances the picture quality on large consumer displays and is already today a viable and affordable technology.
"4K or Quad Full HDTV is the de-facto next standard beyond HDTV and will deliver a stunning picture quality on modern, large flat-screen displays," said Thomas Wrede, SES Vice President of Reception Systems. "With the live demo via ASTRA-3B and using equipment from Sony we demonstrate that the eco-system for 4K UHDTV satellite transmission is available today. With the arrival of the new video encoding standard HEVC in 2013 together with a plethora of 4K compatible flat-screen displays satellite television "˜Beyond HDTV´ can start."
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About SES
SES is a world-leading satellite operator with a fleet of 51 geostationary satellites. The company provides satellite communications services to broadcasters, content and internet service providers, mobile and fixed network operators and business and governmental organisations worldwide.
SES stands for long-lasting business relationships, high-quality service and excellence in the broadcasting industry. The culturally diverse regional teams of SES are located around the globe and work closely with customers to meet their specific satellite bandwidth and service requirements.
SES (Paris:SESG) (LuxX:SESG) holds participations in Ciel in Canada and QuetzSat in Mexico, as well as a strategic participation in satellite infrastructure start-up O3b Networks. Further information under: www.ses.com.
