blinkx, the world´s largest video search engine, today announced a
partnership with Ginx TV (www.ginx.tv), the first international TV
channel for mainstream video gaming. High-quality video game
programming is now easily accessible at blinkx.com. Leveraging its
unique AdHoc platform, blinkx will also place contextually relevant
advertising against the footage.
Established in 2006, Ginx TV provides gamers of every skill and
interest level the best in video game programming. Available on
satellite, cable, broadband and online, fans can watch what they want,
when they want, wherever they want. From racing and sports games to
fantasy and shoot-´em-ups, Ginx turns games into mainstream
entertainment.
"The video game industry continues to grow both in popularity and
in its influence on pop culture," said Suranga Chandratillake, founder
and CEO, blinkx. "We´re excited to partner with Ginx TV to bring the
best gameplay footage to video game enthusiasts and casual players
around the world."
"We treat gamer culture and video games as mainstream
entertainment. As our channels roll out internationally, blinkx offers
our audiences an additional window with which to sample some of the
great shows currently on air on Ginx," said Cosmo Spens, joint
managing director, Ginx TV.
As the pioneer in video search technology, blinkx has built a
reputation as the smartest way to search new forms of online content
such as video. With more than 220 partners and 18 million hours of
indexed video and audio content, including favorite TV moments, news
clips, short documentaries, music videos, video blogs and more, blinkx
uses advanced speech-recognition technology to deliver results that
are more accurate and reliable than standard metadata-based keyword
searches.
About blinkx
blinkx plc (LSE AIM:BLNX) is the world´s most comprehensive video
search engine. Today, blinkx has indexed more than 18 million hours of
audio, video, viral and TV content, and made it fully searchable and
available on demand. blinkx´s founders set out to solve a significant
challenge - as TV and user-generated content on the Web explode,
keyword-based search technologies only scratch the surface. blinkx´s
patented search technologies listen to - and even see - the Web,
helping users enjoy a breadth and accuracy of search results not
available elsewhere. In addition, blinkx powers the video search for
many of the world´s most frequented sites. blinkx is based in San
Francisco and London. More information is available at www.blinkx.com.
About Ginx TV
Ginx was established in 2006 and in the last 6 months has signed
up partners to deliver Ginx in 20 territories. The company is backed
by EMCP (UK) Ltd. and Schneider Media Holdings. The company´s board is
chaired by Peter Einstein (former President of MTV Europe and Showtime
Arabia). Ginx is co-managed by Udi Shapira (former Director of
Programming for Game one Israel) and Cosmo Spens (former Head of
Marketing for Cobalt Media).
