Irish Bartender Triumphs in Pilsner Urquell International Master Bartender Competition 2011

Fearghus McCormack has won the title of Pilsner Urquell International Master Bartender 2011 during a highly-competitive week-long final in the Czech Republic. Fearghus, from Dublin, claimed victory against an impressive group of finalists representing 15 countries. The competition is the culmination of an annual quality assurance programme that recognises the importance of bartenders when it comes to serving a perfect pint of Pilsner Urquell. It is their commitment, passion and dedication to quality that has helped Pilsner Urquell, the world´s first golden beer, to remain uncompromised since its creation in 1842.

Fearghus McCormack, global winner from Ireland, pictured with the International Master Bartender tro ...

Fearghus McCormack, global winner from Ireland, pictured with the International Master Bartender trophy. (Photo: Business Wire)

Now in its sixth year, IMB 2011 brought together committed bartenders from around the world to the beer´s birthplace of Pilsen where they sat intensive interviews in front of a panel of beer experts, wrote an arduous exam and demonstrated their knowledge, passion and skills in the heart of the brewery. The competition was then narrowed to five challengers where in the last stage of testing in Prague, the finalists performed a bartender serving exercise in front of a live audience.

Fearghus is more than thrilled to take home the title, "I can´t begin to express how excited and proud I am to win this prize. All the bartenders have so much passion and have worked so hard to get here. I can´t wait to bring the inspiring legends of Pilsner Urquell to Dublin."

Second and third place went to Jaroslav U?ík from Czech Republic and Peter ?kripko from Slovakia who both gave sterling performances demonstrating in-depth knowledge of the brewing techniques that are unique to Pilsner Urquell and masterfully displaying the art of the perfect pour.

About Pilsner Urquell

Pilsner Urquell is the original Pilsner, created in 1842. Pilsner Urquell means "˜pilsner from the original source´ and today is still brewed according to the original recipe, with the same quality ingredients and innovative process as was used back in 1842. Its distinctive, full-bodied taste is different from all others, with a fine balance of sweetness and bitterness. Pilsner Urquell is the flagship brand of SABMiller´s international brand portfolio and is a contender in the premium status segment of the market.

http://www.pilsnerurquell.com/in

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50019613〈=en

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