Innovation consultancy Fahrenheit 212 today announced that it will open an office in Europe to support the firm´s strategic growth plans and allow the company to serve its current client base with multinational operations as well as develop new business in the region. Fahrenheit 212 has hired senior innovation professional Cordy Swope to lead the firm´s European operations.
"Opening an office in Europe is a natural progression in our company´s growth and a strategic move for us in a market that is currently underserved," said Geoff Vuleta, Chief Executive Officer for Fahrenheit 212. "It´s a true honor to have Cordy join our team to build a strong roster of clients in the region to employ our unique capability in delivering commercial outcomes."
Fahrenheit 212 has experienced rapid growth and become a dynamic leader in the field of innovation consulting, working with Fortune 500 companies across the globe, including Best Buy, Campbell´s, Charles Schwab, Citibank, Hershey, PepsiCo, LG Electronics, Nestlé, Samsung Electronics. In 2010, Fahrenheit began working with private equity firms for the first time to develop growth solutions across their portfolios, which contributed to the firm´s record 100% growth last year. To date, Fahrenheit 212 is up another 60% in 2011.
As Managing Director of Fahrenheit´s Europe office, Swope will direct all of the firm´s operations across Europe and lead new business development efforts in the region. With more than 20 years of business experience, Swope will build relationships with companies in Europe that are looking for an innovation partner to help drive top-line growth and bring new products, services and businesses to market at an accelerated speed.
In reference to his new appointment, Swope said, "I´m excited to build Fahrenheit 212´s European presence and bring a solution that´s been missing in our market "´ a consulting firm focused more on outcomes than simply brilliant ideas, and operating a pay for performance model that makes those outcomes as important to the firm´s success as they are to the success of its clients."
Swope joins Fahrenheit 212 from IDEO where he served as a Senior Client, Human Factors and Project Lead in the company´s Munich office. In his role, Swope managed several multi-million Euro client engagements and oversaw multiple project teams. His clients included BASF, GE Capital, Novartis, Nokia, Eli Lilly and Mercedes.
Swope´s experience also crosses into academia as a former professor at Pratt Institute in Brooklyn, New York and a fellow at the Design Institute at the University of Minnesota. Swope has received numerous awards and industry accolades, including the Red Dot Award in Communication Design and the IDEA Award in Design Research for Andersen Windows Platform Strategy. He is an active editorial contributor to leading design sites such as Core77.com and served as Chair and Advisory Board Member for the Front End of Innovation Conference Europe.
About Fahrenheit 212
Fahrenheit 212 is an innovation consultancy that is engaged to deliver top line growth. With a unique blend of high order creativity, strategic rigor and commercial acumen, Fahrenheit 212 addresses clients´ most important strategic objectives through the creation of new products, brands and businesses. Fahrenheit 212 has pioneered a unique success-based business model where a majority of revenue from any given project is paid only on the realization of commercial milestones.
Fahrenheit 212 works with Fortune 500 companies across industries and geographies. Clients include Best Buy, Campbell´s, Citibank, Hershey, LG Electronics, Lowe´s, PepsiCo, Nestlé, Nutrisystem, Outback Steakhouse, Procter & Gamble, and Samsung Electronics.
More information about Fahrenheit 212 can be found at www.fahrenheit-212.com.
