As a long-standing strategic partner of the International Communications Consultancy Organisation (ICCO), Business Wire has announced its participation as the Headline Sponsor for the international PR summit taking place from September 29-30 in Sintra, Portugal.
The ICCO Summit is a bi-annual event that pulls together senior practitioners from public relations consultancies around the world to explore the issues and trends affecting the industry.
"We´re extremely pleased to be supporting the ICCO Summit. The PR profession is constantly changing so it´s always exciting and fresh," said Kim Deonanan, Business Wire´s Regional Manager for Northern Europe. "In recent years, the PR landscape has become a lot more complex with the explosion of new social media channels available to brands. This summit will be a great platform to share ideas and open dialogue on the future of PR and any emerging trends with leaders in the PR industry."
Throughout the event, conferences, speakers and breakout sessions will enable participants to prepare their businesses to meet future challenges with better foresight and to grasp new opportunities.
"Business Wire is the perfect Headline Sponsor for the Summit," said Virginia Hague, Executive Director, ICCO. "They are a top-tier company that fits well with our delegation "´ a director-level-and-above group of many well-respected PR professionals internationally. And their support of this event helps to strengthen an already growing relationship with the PR community."
About ICCO
The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations in twenty-eight countries across the globe: from Europe, Africa, Asia, the Americas and Australia. Collectively, these associations represent close to 1,500 PR firms.
About Business Wire
Business Wire, a Berkshire Hathaway company, celebrates its 50th anniversary in 2011 as the global leader in press release distribution and regulatory disclosure. Public relations and investor relations professionals rely on Business Wire for both broad-based and targeted market reach. A recognised disclosure service in the United States, Canada and a dozen European countries, Business Wire handles XBRL tagging, document formatting and regulatory filing into EDGAR, SEDAR and other systems. Business Wire provides online newsroom hosting and integration services as well as search engine optimization, mobile distribution and detailed measurement on every press release. Its patented NX delivery platform provides simultaneous full-text posting of Business Wire content to news systems and websites in virtually any country or language. With 31 bureaus worldwide, Business Wire offers local service and global reach.
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