Entriq, Inc., the world's leader in pay media, has today announced
that British Sky Broadcasting (Sky) will use its services to support
the delivery of pay-per-view television content.
The EST (electronic sell-through) service will enable Sky to offer
pay-per-view content via its online portfolio. With the Entriq
service, customers with a 2Mb or greater broadband connection will be
able to download a selection of Sky content, including film,
entertainment and sports on a pay-per-view basis. Movies are available
to watch in as little as 15 minutes, and an entertainment show can be
ready to view in as little as 5 to 10 minutes.
'As an innovator, Sky is constantly seeking new ways to offer
audiences even more choice and flexibility in how they access their
favourite content,' said Griff Parry, director, On-demand, BSkyB.
'Entriq's service will allow us to quickly deploy enhanced features
that will improve the customer's experience of online viewing,
providing even more flexibility in the way they can access video.'
Guy Tennant, Entriq's chief operating officer, commented: 'Sky
recognised the business and technical agility offered by Entriq, which
has provided the broadcaster with the opportunity to explore new ways
to deliver groundbreaking entertainment to customers while
guaranteeing that content remains secure and digital rights are
enforced.'
For more information, please visit www.entriq.com. Or visit us at
IBC2007, Amsterdam: Hall 3, Stand 219.
About Entriq
With more than 20 years of pay media experience, Entriq powers new
media business models by selling its solutions for protecting, selling
and delivering content over broadband to PC, mobile and Television
devices worldwide. Entriq gives content and service providers the
tools needed to manage, protect and monetize the media assets they
wish to distribute, track and/or sell. Entriq's clients include some
of the largest companies in the pay media industry, including MTV
Networks, World Wrestling Entertainment (WWE), NBC Universal, Viacom,
Major League Baseball, UEFA, Foxtel (Australia), Channel 4 (U.K.), BT
Media and Broadcast, and Intel. Entriq is based in Carlsbad, Calif.,
and has offices in the United Kingdom, France, China, the Netherlands,
Germany and Australia. Entriq is a division of MIH Ltd., a wholly
owned subsidiary of Naspers (NASDAQ:NPSN). For more information, visit
www.entriq.com.
About Sky
Sky is the UK's leading entertainment company and operates the
most comprehensive multichannel, multi-platform television service in
the UK and Ireland. Around 21 million viewers in 8.6 million
households enjoy an unprecedented choice of movies, news,
entertainment and sports channels and interactive services on Sky
digital, the UK and Ireland's first and most popular digital
television service.
Sky is committed to offering customers an unparalleled choice in
content, delivered through innovative and technological advanced
platforms that best serve the demands of today's viewers. For
information, visit www.sky.com.
