DigiSoft.tv (DigiSoft) a leading provider of IPTV Solutions to the
global market and Tech Mahindra Limited (TechM) a global leader in
providing end-to-end IT services and solutions to the
telecommunications sector, today announced the release of
DigiTracker(TM) to the global market.
DigiTracker is a world first for digital interactive TV. The
product is specifically designed for global IPTV operators to allow
tracking of mobile phones by viewers. This new opt-in application will
allow TV viewers such as parents to see the current location of their
children's mobile phone on their TV screen. It will also allow text or
SMS messages to be sent to that phone. DigiTracker uses integrations
to Location Based Services (LBS) and mapping systems to enable the
plotting of a mobile location on a map and display it on the TV thus
allowing for the first time ever, parents to know exactly where their
children are at any time.
"There is an immense appeal for this type of technology as parents
concerned about the safety, well-being and location of their children
can know exactly where they are," said John Allen, CEO Digisoft.tv.
"This is the start of a whole new age for TV as the entire
interaction takes place from the armchair at home, while watching a TV
show, using nothing more than the TV remote control. Digisoft's
platform enables the rapid development of revenue generating
applications for IPTV Service Providers, DigiTracker is an example of
these advanced applications," said Shankar Allimatti, Vice President,
Next Generation Technologies, Tech Mahindra.
About DigiSoft.tv
Founded in 2000, DigiSoft.tv is a leading global provider of
carrier class solutions to IPTV operators. Leveraging our years of
experience in the Broadcast market, DigiSoft delivers solutions from
head-end to STB that allow operators to; develop, test, manage and
deploy next generation interactive television services. Digisoft's
scalable solutions reduce the CAPEX required to launch differentiating
IPTV services and increase ARPU.
DigiSoft.tv is a privately held company with headquarters in
Ireland and offices in USA, Holland, Singapore and New Zealand. The
company is backed by leading venture capital firms and strategic
investors.
For more information, please visit - www.digisoft.tv
About Tech Mahindra
Tech Mahindra is a leading provider of solutions and services to
the telecommunications industry, majority stake owned by Mahindra &
Mahindra, in partnership with BT Plc. With total revenues of Rs 29,290
million in the year ended March 31, 2007, Tech Mahindra is India's 6h
largest software exporter, and serves telecom service providers,
equipment manufacturers, software vendors and systems integrators.
Tech Mahindra solutions enable clients to maximize returns on IT
investment by achieving fast time to market reduced total cost of
ownership and high customer satisfaction. Tech Mahindra achieves this
through its domain and process expertise, distinctive IT skills,
research and development, proven innovative delivery models and
approach to off shoring.
Assessed at SEI-CMMi Level 5 and PCMM Level 5, Tech Mahindra's
track record for value-delivery is supported by over 21,107
professionals who provide a unique blend of culture, domain expertise
and in-depth technology skill-sets. Its development centres are ISO
9001:2000 & BS7799 certified. Tech Mahindra has principal offices in
the UK, United States, Germany, UAE, Egypt, Singapore, India,
Thailand, Taiwan & Australia.
For more information, please visit - www.techmahindra.com
