Eastern Exploration Corporation (OTCBB:EESX)("Eastern"), announced
that on June 6, 2007, it executed a definitive agreement with MAX
Entertainment Group S.A. ("MAX"). Under the terms of the Agreement,
Eastern will purchase all rights, title and interest in the patents,
commerce rights, software, copyrights and website of MAX in exchange
for the issuance of 11,280,774 restricted shares of Eastern's common
stock. The shares will be issued to the existing shareholders of MAX.
As terms of the Agreement, Daniel Kilian of MAX will be appointed
to the Board of Directors of Eastern, and Eastern will change its name
to Max Entertainment Holdings, Inc., subject to shareholder approval.
About MAX
MAX is a Swiss Corporation engaged in the business of promoting
and staging Ultimate Fighting-Style Events in Europe. For more
information on MAX, interested parties can visit its website,
www.max-finance.com.
MAX stands for Martial Arts X-treme -- a new discipline within the
martial arts and is to be a development of Ultimate Fighting (USA) or
a Mixed Martial Arts. MAX combines different forms of martial arts to
create a new discipline. With a view to the anticipated forthcoming
events, MAX has issued its own code of rules for MAX combat. For more
information on Martial Arts X-treme, interested parties can visit its
website, www.maxfighters.com.
MAX intends to combine MAX style fighting with entertainment,
event series, broadcasting in TV and DVD, music, games and the
Internet. The key intended business activities are:
-- MAX event series with national and international
championships.
-- TV broadcasts and reality shows with licenses in many
countries in Europe. With the "MAX Martial Arts X-treme"
reality series, broadcast on German television during 2006,
MAX Entertainment has already begun initiating and producing
TV concepts.
-- The merchandising of MAX's own products, such as sports
drinks, sports and casual clothing, video and DVD, music and
computer games.
For more information contact Daniel Kilian at 0041 41 763 48 48
The statements in the press release that relate to the company's
expectations with regard to the future impact on the company's results
from new products or actions in development are forward-looking
statements, within the meaning of the Private Securities Litigation
Reform Act of 1995. The statements in this document may also contain
"forward-looking statements" within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange Act
of 1934. Since this information may contain statements that involve
risk and uncertainties and are subject to change at any time, the
company's actual results may differ materially from expected results.