Woodbridge Group, Inc. has completed the sale of Foresight
International, Inc., a global provider of innovative employee
satisfaction solutions to Lightspeed Research, an interactive data
solutions provider to the marketing research industry based in Lake
Zurich, Illinois. Lightspeed is part of London-based WPP Group PLC
(LSE: WPP), one of the world's largest communications services
companies. Woodbridge Group acted as mergers and acquisitions advisor
to Foresight International in the transaction.
Woodbridge Group marketed Foresight International to thousands of
prospective buyers across the U.S. and overseas. "We received strong
interest from both strategic and financial buyers for Foresight
International," said Robert F. Murphy, managing director of Woodbridge
Group. "Our European office found WPP/Lightspeed who turned out to be
the ideal buyer for our client."
Commenting on the deal Foresight President Michael Schroeder said,
"I am very proud that Foresight has created a unique combination of
survey research, technology and consulting in the employee and
customer satisfaction areas, and our reputation in employee engagement
will be an excellent complement to Lightspeed Research's existing
market research capabilities."
In a statement posted to its website announcing the acquisition,
WPP said the "investment continues WPP's strategy of developing its
networks in fast growing markets and sectors."
Woodbridge Group, Inc., an innovative, marketing-driven M&A firm,
was founded in 1993 to provide divestiture and acquisition services to
middle market companies.