SES NEW SKIES, an SES company (Paris:SESG) (LuxX:SESG), is pleased
to announce that Cameroon's leading media company, SPECTRUM GROUP, has
launched its two free-to-air TV stations STV1 and STV2 on the NSS-7
satellite. Located at the orbital location of 338 degrees East, NSS-7
can provide high-power Ku-band coverage of West, Central and Southern
Africa.
The launch of STV1 and STV2 on NSS-7 enables the SPECTRUM media
group to simultaneously deliver two broadcasting signals nationwide
throughout the territory of the Republic of Cameroon both for direct
reception on 95 cm dishes and for re-broadcast via its terrestrial VHF
transmission towers to a potential audience of over 17 million
inhabitants.
The NSS-7 satellite platform enables STV to better deliver its
diverse free-to-air blend of programming 24 hours a day on STV1
(youth, music, urban and entertainment) and STV2 (generalist,
including live original news and events, quality entertainment,
movies, sitcoms, documentaries, cultural shows, youth programming,
educational and infotainment content)
Colin Mukete, Chairman & CEO of the SPECTRUM GROUP, inaugurating
the new installations said: "The uplinking of STV to NSS-7 is a new
major step towards achieving our ambitious and laudable goal to keep
on providing first class video entertainment to ever wider audiences,
using the latest and most advanced technologies to the complete
satisfaction of our growing viewership."
Jean-Pierre Kabanda, Director of Sales for Africa at SES NEW SKIES
said, "SES NEW SKIES is pleased to welcome a major African private
broadcaster and to earn the confidence of SPECTRUM TELEVISION in
helping them reach new audiences for their popular English and French
language programming."
STV Director General Mactar Silla remarked: "STV is proud to reach
an increasing number of households all over Cameroon, but also in
Central and West Africa. STV is now in a better position to show and
share its wide range of exciting programming, thus offering more
opportunities to local talents, advertisers, sponsors and audiences
while contributing to the promotion of Cameroon and the African
culture."
About SPECTRUM TELEVISION
SPECTRUM TELEVISION (STV) is a Douala, Cameroon based broadcaster
with one of the largest viewerships in the Republic of Cameroon. As a
popular entertainment and bilingual programming choice, STV broadcasts
its two free-to-air TV channels, STV1 & STV2, terrestrially and via
satellite direct-to-home as well as to cable TV audiences in Cameroon
and beyond. STV has one of the largest TV broadcasting libraries in
sub-Saharan Africain both French and English. The station offers a
variety of youth and family entertainment programs 24/7, including
News Reports, Live Events, Urban Hip Hop Shows, Sitcoms, African
Movies, Telenovelas, Talk Shows, Documentaries, Sports (including
major soccer leagues and championship boxing), Video Music, Political
satires, Children and Youth programming. 50% of STV daily programming
consists of locally produced content catering to all levels of target
audiences. STV News is one of Cameroon's leading independent TV news
services and is highly regarded for its credibility, immediacy and
quality.
About NSS-7
NSS-7 is a powerful, state-of-the-art Ku-band and C-band satellite
located at 338 degrees East over the Atlantic Ocean. The satellite
provides optimized coverage and power for the Americas, Europe, Africa
and the Middle East for video, data, Internet and Government services.
As the leading satellite for transatlantic video traffic and the
primary satellite for video distribution across the whole of Africa,
NSS-7 highlights include:
-- Home to a DTH platform with 35 channels and an estimated
100,000 subscribers;
-- Potential reach of 58 million homes, 82 million people in 40
nations across Africa;
-- Positioned at 338 degrees East, one of the leading locations
for permanent and OU/SNG feeds.
About SES NEW SKIES
SES NEW SKIES is an SES company (Paris:SESG) (LuxX:SESG) offering
satellite communication services to a range of customers including
telecommunications providers, broadcasters, corporations and
governments around the world. SES NEW SKIES owns and operates a global
fleet of seven satellites in orbit, with an additional spacecraft
under construction (NSS-9) and ground facilities around the world.
Headquartered in The Hague, the company has offices in Hong Kong, New
Delhi, Sao Paulo, Singapore, Sydney and Washington, D.C. In addition
to SES NEW SKIES, SES wholly owns the market-leading satellite
operators SES ASTRA in Europe and SES AMERICOM in North America and
also holds strategic participations in SES Sirius in Europe, Ciel in
Canada and Quetzsat in Mexico. SES provides outstanding satellite
communications solutions via a global satellite fleet. Further
information on the company is available at www.ses-newskies.com and on
SES at www.ses.com
