Marc Gareton has been promoted to the newly created role of Senior
Vice President, International - Europe, Warner Bros. Digital
Distribution it was announced today by Simon Kenny, President, Warner
Bros. Digital Distribution, to whom Marc will directly report.
In this newly created post, London-based Gareton will oversee
digital strategy, partnerships in digital services and emerging
business activity in Europe.
"Marc's global experience makes him the perfect choice to head up
our digital distribution initiative in Europe," Kenny said. "We're
pleased to have him as an integral member of our team."
Prior to this promotion, Gareton served as Senior Vice President,
Business Decision Support for Warner Bros. Home Video.
"I look forward to working with all Warner Bros. divisions in
Europe so we can further develop new business models and help migrate
Home Video Entertainment markets from 'packaged goods only' to a mix
of 'packaged digital,'" Gareton said. "Ultimately, this will allow
Warner Bros. to offer consumers more choices in terms of how they
enjoy our films and TV programs."
Gareton previously led WHV's Global Business Transformation
project, orchestrating a massive change initiative affecting the
business model, structure and processes of the division. He joined WHV
in 1995 in a senior marketing role in France before being promoted to
WHV Managing Director, Australia and New Zealand and then to SVP
Canada, Latin America and Australia. Prior to joining WHV, he held
management positions with Group Moulinex-Krups and holds an MBA from
Reims Management School in France.
About Warner Bros Home Entertainment Group
The Warner Bros. Home Entertainment Group was founded in 2005 to
bring together all of the Warner Bros. Entertainment businesses
involved in the digital delivery of entertainment content to
consumers, including home video, online, wireless, games and
anti-piracy and emerging technologies operations. WBHEG is a strategic
recognition of the ongoing changes in the way consumers view
entertainment product and seeks to maximize current and
next-generation distribution scenarios to make the Studio's content
available to audiences through as many channels, platforms and devices
as possible.
