iovation, the device-reputation authority for online
authentication and fraud management, announced today that the Ultimate
Blackjack Tour (UBT), an entertainment and content company that
develops TV shows, tours, and online experiences based on traditional
and proprietary forms of blackjack, is using iovation's geolocation
offerings to pinpoint players' geographic location. UBT will be using
iovation's Reputation Manager(TM) to maximize the end-user experience,
geo-locate Web site visitors and evaluate risk thresholds from
initiation origins and anonymous proxy servers that hide IP addresses
to prevent unauthorized online access to computers.
"Compliance is critical, especially since we partner with large
media and gaming companies. iovation helps us evaluate both risk
management and observance of legal jurisdictions applicable to our
global market," said Brett Calapp, chief information officer, UBT. "We
looked at a number of different solutions. iovation understands our
market and the type of products we offer, which allow them to fully
service our needs both professionally and technically."
The UBT Web site initiates an interaction with iovation's
Reputation Manager that returns the origin of the end-user's computer.
Contingent on location, the user is sent to a URL that meets
compliance requirements based on country jurisdiction. In addition,
UBT uses iovation to provide device-to-account association, which
enables UBT to evaluate the risk threshold for each user connecting to
the network.
iovation pioneered the use of PC reputation technology for online
fraud management and multi-factor authentication. Along with
partnerships with Quova Inc., and through proprietary technology,
iovation can locate a user's geographic location specifically to meet
new compliance requirements. iovation Reputation Manager, a Software
as a Service (SaaS) family of solutions, links user accounts with PCs
and utilizes the reputation of those PCs to guard against online
fraud.
About iovation
iovation is the device-reputation authority for secure online
business. The company provides proven strong authentication and
anti-fraud solutions that allow businesses to protect customers,
reduce fraud and meet compliance requirements online. The solution
links physical devices (PCs) and online accounts and can facilitate
the sharing of device reputations among subscribers. In production
environments for more than four years, iovation currently manages the
reputation of millions of devices, and protects more than 200 million
transactions for customers every year.
Legal Notice: All rights reserved. iovation is either a trademark
or registered trademark and the iovation logo is a service mark of
iovation. Other product or service names mentioned herein are the
trademarks of their respective owners.
