Katharine Firth has joined money-market mutual fund data company
iMoneyNet as European sales representative, based in London.
In announcing the appointment, iMoneyNet sales director Kevin
Grist said, "We are delighted that Katharine has joined our sales team
and expect that she will help us achieve our growth objectives, as
investors in the U.K and elsewhere in Europe move from using bank
accounts to triple-A-rated U.S. dollar, euro or sterling-denominated
money-market funds for cash management."
Ms. Firth, a Manchester University graduate, has worked in the
financial sector for more than 10 years and arrives at iMoneyNet from
Reed Elsevier's LexisNexis Butterworths, where she was a strategic
account manager and worked with clients that included retail and
investment banks, large corporations and big law firms. Previously,
she helped launch SSISearch, an online directory used by international
trading banks to find authenticated trading information, while serving
as an international account manager at Reed Business Information.
Grist said that one of her key objectives will be to transition
existing customers of the Offshore Money Fund Vision(TM) database
software product to the soon-to-launch Web-based offshore version of
Money Fund Analyzer(TM).
Analyzer is a fully-hosted and powerful query tool that produces
custom reports, such as peer-to-peer analysis, to support performance
reviews and research or marketing efforts by clients at banks, mutual
fund companies, insurance firms and corporate treasury departments.
Ms. Firth may be contacted by telephone at +44 (20) 701 77962. Her
e-mail address is: kfirth@imoneynet.com.
About iMoneyNet
iMoneyNet, an Informa Financial company and a U.S. subsidiary of
Informa PLC, is the leading provider of "must-have" information about
money-market mutual funds. iMoneyNet has published Money Fund
Report(TM), an industry-leading weekly newsletter since 1975.
iMoneyNet's other unrivaled money fund products include Money Market
Insight(TM), Rated Money Fund Report(TM), Money Fund Expense
Report(TM), Money Fund Analyzer(TM), Money Fund MarketShare(TM),
Offshore Money Fund Report(TM), IMMFA Money Fund Report(TM), and
Offshore Money Fund Vision(TM). iMoneyNet also provides customized
comparative data regarding funds' performance, assets and expenses to
client portfolio managers, marketers, and analysts.
The Money Fund Report Averages(TM), licensed for use by financial
institutions, are the most widely used short-term cash benchmarks in
the industry. Lists of top-yielding U.S. and Offshore U.S. Dollar,
Euro and Sterling money-market mutual funds are posted weekly on
www.imoneynet.com.