Callaway Golf Company (NYSE:ELY) will once again change the face
of the game - literally - with the 2007 release of its most advanced
driver ever: the Callaway Golf FT-i(TM), the "new shape of straight."
The new FT-i Driver features a revolutionary square clubhead
design that expands on Callaway Golf's superior weight-shifting
Fusion(R) technology platform that uses multiple materials in clubhead
construction. The new 460cc Complete Inertial Design(TM) precisely
positions discretionary weight in the outer corners of the clubhead
and was designed to produce the highest total inertia of any driver on
the market. The resulting resistance to both horizontal and vertical
twisting provides unrivalled forgiveness and more distance on every
drive.
The FT-i Driver also incorporates Callaway Golf's proprietary
OptiFit(R) Weighting System, which produces three center of gravity
configurations--Draw, Neutral or Fade--and enables golfers to choose
the configuration that best suits their individual game. It also
boasts Callaway Golf's largest, most robust CT/VFT titanium cup face,
which is designed to the legal limit to dramatically increase ball
speed, distance, forgiveness and stability for longer, straighter
drives.
"We are committed to developing the most innovative technology to
help golfers better their game, and in some instances, that means
starting from scratch and completely changing the shape of club
design," said Jeff Colton, Senior Vice President of Research and
Development. "Simply put, the Callaway Golf FT-i Driver pushes the
boundaries of shape, imagination and performance."
"I've seen many new drivers come and go over the years, and I
absolutely believe that the FT-i is the best driver I have ever had
the pleasure to use," said Callaway Golf Staff Professional and World
Golf Hall of Famer Gary Player. "Never before have I felt such
confidence while addressing the ball nor such control while striking
it."
The new FT-i Driver is available in both standard and Tour models
as well as men's and women's versions. The standard models feature
lofts of 9-, 10-, 11-, and 13(HT)-degrees and feature the new
Fujikura(R) Speeder(R) 586 shaft in light, regular and stiff flexes.
The 10- and 11-degree models are available left handed. The Tour
version has a slightly more open face, comes in 8.5- and 9.5-degree
lofts and features the new Fujikura Speeder 686 shaft in regular,
stiff and extra-stiff flexes, and the 9.5 degree model is available
left-handed.
Callaway Golf will officially unveil its new FT-i driver and an
array of other new products at the PGA Merchandise Show in Orlando,
Florida, in January 2007. It will be available at retail beginning
February 2007, with a suggested retail price of $625.
About Callaway
Through an unwavering commitment to innovation, Callaway Golf
Company creates products and services designed to make every golfer a
better golfer. Callaway Golf Company manufactures and sells golf clubs
and golf balls, and sells golf accessories, under the Callaway
Golf(R), Top-Flite(R), Odyssey(R) and Ben Hogan(R) brands. For more
information visit www.callawaygolf.com.
