LOS ANGELES (Reuters) - Google Inc has bought Zagat, the popular restaurant recommendations and ratings authority, to expand its local content in the niche marketplace that includes Yelp and Yahoo Inc.
Google said the 32-year-old Zagat, which polls consumers and compiles reviews on restaurants around the world, will become a cornerstone of its "local offering" and work in tandem with its mapping services and core search engine.
Founded by Tim and Nina Zagat, their eponymous service provides pocket-sized guides to restaurants in more than 100 cities. It may be one of the earliest forms of user-generated content, Google Vice President Marissa Mayer said in a blogpost on Thursday.
"We are thrilled to see our baby placed in such good hands and to start today as official 'Googlers,'" the founders said in a joint statement.
Zagat will go up against competing services popular with users on the Internet, including Yelp.
(Reporting by Edwin Chan, editing by Maureen Bavdek)
Relacionados
- La Policía Local suma desde hoy a los controles de alcoholemia pruebas de consumo de drogas a los conductores
- La Policía Local de Palma sacará a la calle a 162 agentes el primer día de colegio para regular la entrada a los centros
- La Diputación inaugura un curso para unificar protocolos de seguridad en la Policía Local de la provincia
- El PSOE propone un acuerdo entre la Diputación y la Mancomunidad axárquica para potenciar la economía local
- Consell y Ayuntamiento se comprometen con el síndic a solucionar las molestias acústicas de un local de ocio
