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blinkx Partners With Young Hollywood to Bring Users Beyond the Red Carpet

6/02/2008 - 11:20
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blinkx, the world´s largest video search engine, today announced a
partnership with Young Hollywood (www.younghollywood.com) to offer
users a backstage pass to the site´s exclusive celebrity programming.
Young Hollywood, a leading destination for online entertainment,
provides users with original and professionally-produced content from
celebrity interviews and news to behind the scenes coverage of the
hottest Hollywood events. Under the terms of the agreement, blinkx
will leverage its AdHoc platform to place contextually relevant
advertising against the footage, and will share resulting advertising
revenue with Young Hollywood.

Providing the ultimate insider´s perspective on celebrity
lifestyle, travel, nightlife, music, fashion and more, Young
Hollywood´s high-quality entertainment content allows users to get
closer to their favorite celebrities than even the most aggressive
paparazzi. Young Hollywood gives users the ultimate entertainment
experience through compelling video interviews with top celebrities
and rising talent, and timely and relevant entertainment news that
they know they can trust.

"Entertainment news and celebrity video footage is becoming
increasingly popular on the Web," said Suranga Chandratillake, founder
and CEO, blinkx. "We are thrilled to bring Young Hollywood´s
high-quality entertainment news content to our viewers - and just in
time for awards season!"

"Our agreement with blinkx gives users around the world even more
ways to access Young Hollywood´s content," said RJ Williams, CEO,
Young Hollywood. "Leveraging blinkx´s unique technology and vast
network brings Young Hollywood even closer to our long-term goal of
becoming a multi-platform entertainment experience."

As the pioneer in video search technology, blinkx has built a
reputation as the smartest way to search new forms of online content
such as video. With more than 220 partners and 18 million hours of
indexed video and audio content, including favorite TV moments, news
clips, short documentaries, music videos, video blogs and more, blinkx
uses advanced speech recognition technology to deliver results that
are more accurate and reliable than standard metadata-based keyword
searches.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world´s most comprehensive video
search engine. Today, blinkx has indexed more than 18 million hours of
audio, video, viral and TV content, and made it fully searchable and
available on demand. blinkx´s founders set out to solve a significant
challenge - as TV and user-generated content on the Web explode,
keyword-based search technologies only scratch the surface. blinkx´s
patented search technologies listen to - and even see - the Web,
helping users enjoy a breadth and accuracy of search results not
available elsewhere. In addition, blinkx powers the video search for
many of the world´s most frequented sites. blinkx is based in San
Francisco and London. More information is available at www.blinkx.com.

About Young Hollywood

Young Hollywood provides up to date entertainment and celebrity
news, music videos, and photo galleries that reveal the inside story
of celebrity life, as told by the best source - celebrities
themselves. Young Hollywood started out as an independent
entertainment production company, and has become one of the largest
producers of original celebrity online programming in Hollywood. As a
longtime actor himself, CEO RJ Willliams founded Young Hollywood
because he wanted to create a site for unique, quality celebrity
programming that would provide an authentic take on Hollywood culture.
YoungHollywood.com regularly ranks among the top five sites in the
celebrity news category, and in less than a year, the site has built
an audience of over 1 million unique visitors per month.(1)
YoungHollywood.com launched in April, 2007 and is based in Los
Angeles.

(1)According to comScore

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