Heartbeat Experts Launches Global Oncology, Diabetes, Respiratory and Cardiovascular KOL Identification Projects

Heartbeat Experts, the leading global provider of KOL Identification and Consulting services, has launched a series of Oncology, Diabetes, Respiratory and Cardiovascular KOL Identification projects spanning nine countries, encompassing the identification of over 600 Key Opinion Leaders from a pool of over 6,000 KOLs considered.

"Heartbeat Experts is continuing to expand in every major therapeutic area across the globe," said Jonah Meyers, President of Heartbeat Experts. "We´re currently identifying and segmenting KOLs in key European and North American markets as well as emerging markets like China, Russia and the Middle East."

Larry Cohen, Executive Vice President of Heartbeat Experts, added, "These recent projects are particularly interesting because they´ve uncovered a great many rising stars previously unknown to our clients as well as KOLs specific to guideline committees. In fact, in three cases, we found that over 40% of the Key Opinion Leaders historically used by our clients did not meet our clients´ current brand needs. They were used as a matter of habit, not because they were best suited for our clients."

"Identifying Key Opinion Leaders and creating lists of KOLs is one thing, but we go much further than that," said Frank Vanderdonck, Senior Medical Manager. "We work with our clients to define segmentation criteria that meet our client´s marketing needs. We then update data on these KOLs daily, ensuring that KOL rankings stay fresh and our clients are instantly alerted when a new KOL meets a criteria they set–up."

Heartbeat Experts, with offices in five countries and expertise in twelve major therapeutic areas, is the leading provider of Key Opinion Leader Data and consulting services. Heartbeat Experts works with fifteen of the top thirty pharmaceutical and biotech companies on KOL identification, KOL Segmentation, KOL Profiling, KOL Influence Mapping, and KOL Planning.

For more information or to schedule a consultation call the U.S. Headquarters at (212) 941–9041 or the European Headquarters at (32) 2 400 00 22 or visit www.heartbeatexperts.com.