Empresas y finanzas

TechTarget Opens Subsidiary in U.K.



    IT media company TechTarget announced today the opening of
    TechTarget Ltd., a wholly-owned subsidiary in the United Kingdom.
    Located in London, England, the new subsidiary will focus on offering
    its international clients better support for regional media
    opportunities and capitalize on the double-digit online advertising
    spending growth occurring in the region.

    "International expansion presents a tremendous growth opportunity
    as a large percentage of the IT market is located outside the US,"
    said TechTarget CEO Greg Strakosch. "The UK is home to Europe's
    largest advertising agencies and international divisions of major US
    technology companies. The opening of this office is in response to our
    US customers who also conduct business in Europe and require the same
    kind of solutions. Opening this first subsidiary outside North America
    will help us meet this need."

    The opening of TechTarget Ltd. is a milestone in an aggressive
    expansion into critical international markets as TechTarget continues
    to capitalize on global growth in online advertising and IT marketing.
    Since May 2004, TechTarget expanded its global footprint to 25
    additional countries through partnerships with five market-leading
    media companies and launched 39 media properties, including multi-site
    networks and print magazines.

    Sales Veteran to Head Office

    Shannon Flynn, a six-year veteran of the company, heads the new
    office as the Director of U.K. sales. Shannon was instrumental in
    opening TechTarget's San Francisco office and was most recently the
    sales director of TechTarget's Enterprise Applications Media. Flynn
    reports to Susan Odell, Vice-President of International, TechTarget.

    For more information on international partnership opportunities
    for TechTarget media, contact Susan Odell, vice president of
    TechTarget international, at 001-781-657-1407 or
    sodell@techtarget.com.

    About TechTarget

    TechTarget publishes integrated media that enable
    information-technology (IT) marketers to reach targeted communities of
    IT professionals and executives across the globe. Through its
    industry-leading Web sites, magazines and conferences, TechTarget
    delivers measurable results that help IT marketers generate qualified
    sales leads, shorten sales cycles and grow revenues. TechTarget's more
    than 2,500 advertisers include the leading IT companies in the world,
    among them, IBM, Microsoft, HP, Cisco, Oracle, Sun Microsystems, and
    Intel. To learn more about TechTarget's international opportunities
    visit www.techtarget.com/international. More information about
    TechTarget is available at www.techtarget.com.