Empresas y finanzas

SES ASTRA Signs Second Contract with Polish TVP



    SES ASTRA, an SES GLOBAL company
    (Paris:SESG)(LuxX:SESG), has announced today at the International
    Broadcasting Convention (IBC) in Amsterdam that it has signed a second
    transponder contract with the public Polish television TVP (Telewizja
    Polska SA). The additional capacity on SES ASTRA`s prime orbital
    position 19.2 (degree) East will enable TVP to enhance its existing
    channel line-up on ASTRA by new thematic channels like TVP SPORT, TVP
    ROZRYWKA (entertainment), TVP FILM, TVP HISTORIA and TVP INFO. TVP has
    been broadcasting from one transponder on ASTRA 19.2(degree) East
    since last year for its encrypted channels TVP 1 and TVP 2 as well as
    TVP 3, TV POLONIA and TVP KULTURA, which are free to air.
    With almost 40 million inhabitants and 12 million TV households,
    Poland is SES ASTRA`s largest market in Central and Eastern Europe and
    TVP is one of the most important broadcasters in the region. SES ASTRA
    reaches some 107 million households across Europe.
    "Thanks to this agreement, the Polish people will gain easier
    access to the new thematic channels to be broadcast by TVP soon. This
    is very good news for the Polish TV viewers", said Marcin Bochenek,
    Vice President of TVP.
    "The new contract with TVP is another important milestone in our
    strategic partnership and a major step to develop our position in the
    Polish and Central and Eastern European market", said Alexander
    Oudendijk, Chief Commercial Officer of SES ASTRA. "The contract allows
    TVP to enhance its offer to its audiences in Poland and all across
    Europe. We are very pleased with this cooperation which enables us to
    build an even stronger base for further future growth in this all
    important market."

    About SES ASTRA www.ses-astra.com

    The ASTRA Satellite System is the leading Direct-to-Home (DTH)
    satellite system in Europe, delivering services to some 107 million
    Direct-to-Home and cable households. The ASTRA satellite fleet
    currently comprises 13 satellites, transmitting in excess of 1700
    analogue and digital television and radio channels as well as
    multimedia and Internet services. ASTRA's two prime orbital positions
    for DTH services are 19.2(degree) East and 28.2(degree) East.
    Professional services such as Direct-to cable (DTC), Satellite
    Newsgathering (SNG) and Occasional Use are offered from the orbital
    position of 23.5(degree) East.
    SES ASTRA is an SES GLOBAL company (Paris:SESG)(LuxX:SESG). SES
    GLOBAL wholly owns three market-leading satellite operators, SES ASTRA
    in Europe, SES AMERICOM in the US and SES NEW SKIES in the rest of the
    world. The Company also holds strategic participations in AsiaSat in
    Asia, Star One in Latin America, SES Sirius in Europe, Ciel in Canada
    and Quetzsat in Mexico. Americom Government Services provides network
    solutions and bandwidth to the US government and its contractors. SES
    GLOBAL provides outstanding satellite communications solutions via a
    fleet of 44 satellites across the globe. Additional info on SES GLOBAL
    at: www.ses-global.com.

    About TVP www.tvp.pl

    Polish Television (TVP) is the largest and most experienced
    broadcaster in Poland. Polish Television TVP comprises 5 channels and
    16 regional stations. These channels are TVP1, TVP2, TVP3 featuring
    local news and stories, TV Polonia, a channel specially created for
    Polish expatriate communities worldwide and finally TVP Kultura, which
    presents programmes dedicated to presentation wide area of art,
    science and history. Together they stand for 52% of the national TV
    market. Polish Television reaches virtually every home in Poland. We
    broadcast more than 110,000 hours of programming each year via four
    channels. TVP1 and TVP2 are the largest nationwide television channels
    in Poland, covering 98.7% and 97.9% of the country respectively and
    reaching 99% of the population.
    TVP has been for years a major producer of TV shows, feature
    movies and drama. TVP airs many programs that do not have any
    equivalents in commercial stations, among them a wide selection of
    cultural offers and the truly unique Polish TV Theatre. There cannot
    be good television without good film. Polish Television is the largest
    producer of made-for television films in Poland, which means that TVP
    viewers can virtually follow the accomplishments of Polish filmmakers
    as they occur. TVP is the largest Polish producer of documentary
    films. It also participates in the production of prestigious feature
    movies.
    TVP is a full-fledged member of the European Broadcasting Union
    (EBU) since 1993 and participates on numerous occasions in the works
    of the organization's executive bodies, task teams and work groups.
    TVP belongs to many international media organizations, incl.: URTI
    (International Radio and Television University), Bruges Group
    (European Trans-National Public Service Broadcasters), CIRCOM Regional
    (European Association of Regional TV Stations), EGTA (European Group
    of Television Advertising), IAA (International Advertising Agency),
    NAB (National Association of Broadcasters - the USA), EUROSPORT and
    many others.
    Since January 2001, TVP has been an associate member of ARTE, the
    European Cultural Channel. TVP has been cooperating with ARTE since
    1996.