blinkx Partners with Deutsche Welle to Offer Premium International News Coverage

blinkx, the world´s largest video search engine, today announced a
partnership with Deutsche Welle (www.dw-world.de), Germany´s
international broadcast service. Deutsche Welle´s online video content
is now more easily accessible than ever before at www.blinkx.com.
Under the terms of the agreement, blinkx will leverage its AdHoc
platform to place contextually relevant advertising against the
footage, and will share resulting advertising revenue with Deutsche
Welle.

An innovative media enterprise that offers comprehensive coverage
of international affairs, business, culture and more, Deutsche Welle
applies the latest digital technology for production and broadcasting,
drawing on the expertise of a multinational team from more than 60
countries. Offering daily news coverage in eight core languages,
Deutsche Welle will be serving up new programs on a weekly basis in
addition to those already made available at blinkx.

"We´re thrilled to be partnering with Deutsche Welle, an
organization that seeks to promote global understanding and encourage
dialogue among different cultures," said Suranga Chandratillake,
founder and CEO, blinkx. "The addition of Deutsche Welle´s content to
blinkx.com gives viewers everywhere access to new, unique perspectives
from a major broadcaster."

"The issues and current events covered in Deutsche Welle´s
programming deserve worldwide exposure," said Holger Hank, head of New
Media Department, Deutsche Welle. "blinkx has developed an extremely
innovative way of helping us expand our reach around the world."

As the pioneer in video search technology, blinkx has built a
reputation as the smartest way to search new forms of online content
such as video. With more than 220 partners and 18 million hours of
indexed video and audio content, including favorite TV moments, news
clips, short documentaries, music videos, video blogs and more, blinkx
uses advanced speech-recognition technology to deliver results that
are more accurate and reliable than standard metadata-based keyword
searches.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world´s most comprehensive video
search engine. Today, blinkx has indexed more than 18 million hours of
audio, video, viral and TV content, and made it fully searchable and
available on demand. blinkx´s founders set out to solve a significant
challenge - as TV and user-generated content on the Web explode,
keyword-based search technologies only scratch the surface. blinkx´s
patented search technologies listen to - and even see - the Web,
helping users enjoy a breadth and accuracy of search results not
available elsewhere. In addition, blinkx powers the video search for
many of the world´s most frequented sites. blinkx is based in San
Francisco and London. More information is available at www.blinkx.com.

About Deutsche Welle

Deutsche Welle is Germany´s global broadcaster - producing radio,
TV and Internet services in 30 languages. The modern online formats
such as podcasting, live streaming, newsletters and RSS services also
help to stay ahead.

Deutsche Welle is primarily geared towards communicators and
decision-makers interested in Germany and Europe. In regions of crisis
and conflict, it provides a crucial source of unfiltered information.
You can count on credible, independent reporting from Deutsche Welle
on whatever is happening in politics, business, culture, sport and
society. DW-RADIO, DW-TV and DW-WORLD.DE convey the values of freedom
and democracy, while promoting tolerance and intercultural exchange.

www.dw-world.de