Empresas y finanzas

Social.FM and Handmark Sign Global Distribution Partnership



    Social.FM, the innovative social music service for mobile and web
    users, and Handmark(R), a global leader in the development and
    distribution of mobile media, today announced a strategic distribution
    agreement whereby Handmark will market and deliver Social.FM through
    its global channels. As a result of this partnership, wireless
    customers in the U.S., Canada and Europe will have immediate access to
    an immersive social music experience directly from their mobile
    devices.

    A unique and engaging social music service, Social.FM allows
    wireless customers to enjoy their favorite music anytime, anywhere,
    directly from their mobile phones. Social.FM is the only social music
    service which leverages user-contributed content, social discovery and
    recommendations, and 3G-optimized media streaming to deliver the
    ultimate music experience across the mobile and web environments.

    "Handmark is a recognized leader in applications and services for
    a mobile generation, so it makes sense that Social.FM chose Handmark
    as our mobile application partner," said Srivats Sampath, president
    and CEO of Social.FM. "Within the next several months, we shall
    release a series of innovative social media services that will
    fundamentally transform the way that wireless customers discover,
    enjoy and share social media on their advanced multimedia handsets."

    Availability

    Within the next quarter, Social.FM will be made available within
    select Handmark distribution channels including U.S. mobile operators,
    including on-device client and web portals, as well as both Handmark
    and operator branded desktop and on-device stores. Handmark
    distribution also includes on-device and web-based e-stores in Europe
    through relationships with major device manufacturers. Social.FM will
    receive prominent placement within Handmark distribution channels.

    Members of the press and product reviewers can download
    high-resolution company logos and background material at
    www.social.fm/press.

    About Handmark

    Handmark(R) is a global leader in the development and distribution
    of mobile media, for BlackBerry(R), Palm(R) Treo(TM), Symbian(TM) OS,
    and Windows Mobile(R) devices, as well as the Apple(R) iPhone. The
    award-winning Handmark Pocket Express(R) service transforms handsets
    into powerful business and entertainment tools. Handmark manages
    distribution partnerships around the world with major device
    manufacturers and operators. These partnerships, along with technology
    and distribution relationships with The Associated Press, Oxford
    University Press, MobiTV, TV Guide, EA Mobile, and Zagat Survey as
    well as all major U.S. mobile operators, play a large part in the
    company´s growth and success. Handmark has offices in the UK and
    Sweden, as well as in the U.S. in Kansas City (world headquarters);
    San Francisco; Atlanta; New York; and Dallas. For more information,
    visit www.handmark.com.

    About Social.FM

    Social.FM is defining the future of social media consumption by
    building innovative products and services that leverage social
    broadcasting, social networking and user-contributed content to enable
    consumers to enjoy their favorite media anytime, anywhere and from
    anyone. Founded in 2003 by McAfee.com (NASDAQ:MCAF) founder and CEO
    Srivats Sampath, Social.FM is headquartered in Sunnyvale, California,
    USA. For more information, please visit us on the web at
    www.social.fm.

    Social.FM and Mercora are all trademarks or registered trademarks
    of Mercora, Inc. Handmark, Pocket Express, and the distinctive hand
    design are registered trademarks of Handmark, Inc. in the U.S. and
    other territories. All other product names and trademarks are the
    property of their respective firms. All rights reserved.