WorldMate Continues Market Leadership with Record 2007 Customer Sign-Ups and Milestone Year

WorldMate, Inc., the leading provider of mobile travel services
for the road warrior and frequent flier, announced today a record year
in 2007 in terms of growth, product announcements, corporate
partnerships, customer sign-ups and renewals.

In September, the company launched WorldMate Live, the first
mobile travel service to feature fully-interactive ´push´ alerts for
flight cancellations, delays and other important travel events. Within
the first four months, WorldMate Live attracted more than 100,000
members spanning 153 countries, with the US, Canada and United Kingdom
as the top three.

In 2007, WorldMate announced its switch to the Freemium business
model across all smartphone platforms, including Nokia S60, Windows
Mobile and Symbian UIQ. The Freemium business model provides customers
with a variety of services for free and offers additional premium
services for a monthly or yearly charge. This transition helped to
drive over 700,000 new sign ups for the year and achieve a growth rate
of over 100,000 new users per month, setting WorldMate as the leading
mobile travel service worldwide.

WorldMate also closed 2007 with an unprecedented number
distribution deals with several leading device manufacturers including
Motorola and RIM(TM). Carrier business was further bolstered with
distribution through AT&T Wireless and Vodafone, bringing the
WorldMate service to frequent fliers across the globe.

"Travel is extending from the web to mobile," said Nadav Gur, CEO
of WorldMate. "2007 was a significant milestone year for WorldMate,
helping to solidify our position as the leading provider of mobile
travel services. We are excited about our recent achievements and look
forward to continued success in 2008."

For a complete demographics data sheet about WorldMate Live
members´ base visit: http://www.wmlive.com/demographics. For more
information or a free sign-up, visit http://www.wmlive.com.

WorldMate will showcase its products and services at Mobile World
Congress in Barcelona, Spain, February 11-14, 2008 at the Pepcom
Mobile Focus event and at the RIM booth #8B56, Hall 8. To schedule an
appointment, please contact Itay Gadot at +972 542 478 607 or
itay.gadot@mobimate.com.

About WorldMate

Based in Los Angeles, CA, privately-held WorldMate has been
developing award-winning mobile travel software since 2000. The
WorldMate(R) product line provides frequent fliers and road warriors
all the travel services they need at home, work or on the go. Like a
traveler´s guardian angel, WorldMate´s mobile travel tools provide
real-time trip information, tracking every trip and pushing vital
details such as flight alerts and notifications and meeting updates
directly to users. Removing stress and paperwork from the travel
experience while saving time and money, WorldMate turns a mobile
device into a personal travel assistant. WorldMate´s resources also
feature flight schedules, weather forecast, travel directories, maps,
world clocks, a currency converter and much more. For more
information, please visit www.mobimate.com.

WorldMate is a registered trademark of MobiMate Ltd. All other
trade names and trademarks are the property of their respective
holders.