Dell Opens Second European Plant to Meet Growing Customer Demand
Dell CEO Michael Dell officially opened Dell´s newest and most
advanced manufacturing facility today, joining employees, customers,
members of the Polish national and local governments and co-operating
companies to celebrate the event. The facility locates Dell production
and personalization capabilities closer to increasing numbers of
consumers and businesses in Central and Eastern Europe and will
significantly improve delivery times.
"Dell´s success as a business has been based on combining
excellence in manufacturing with a deep understanding of what our
customers need," Michael Dell said. "As we saw our Central and Eastern
European businesses grow, we knew we needed a manufacturing base here
to maintain our ambition for the region. Our operations in Lodz mean
we can maintain this momentum and offer a superior service to
customers."
Locating the facility in Poland puts Dell much closer to its
customers, significantly speeds delivery times and improves service to
this important region. The facility represents a major investment by
Dell in this region and reflects its importance to the company´s
business.
Consistent with its commitment around the world to support the
local community and minimize its environmental impact, Dell´s Lodz
facility has a number of community projects underway. These include
enabling two Lodz schools from the Widzew district to receive Dell
products worth U.S. $35,000 and more than 100 Dell employees planting
trees in the Lublinek forest park. This was the first stage of Dell´s
´Plant a Tree´ initiative, which saw 130,000 trees planted in Lodz and
its surrounding area last year.
"We want to be a positive influence beyond our role as an employer
in the city. We plan to extend these activities in partnership with
our local community and the region as a whole," said Sean Corkery,
vice president of Dell EMEA Manufacturing, who is leading the Dell
Lodz facility.
About Dell´s Investment in Poland
Dell´s new 37,000 square-meter manufacturing facility represents a
EUR 200 million investment (approximately U.S. $292 million). Indirect
investment made by suppliers of the American corporation will reach
approximately EUR 53 million. Currently, 1,200 employees work in the
facility.
Complementing the successful Ireland-based manufacturing
operation, the Lodz facility will initially produce the Latitude(TM)
and Inspiron(TM) laptop computers, which are customized to meet the
specific needs of Dell´s business and retail customers. The location
of the new factory means that Central and Eastern European and Nordic
customers can expect a reduction of at least two days over current
delivery times.
Dell was awarded first prize by the Polish Information and Foreign
Investment Agency and the Warsaw Voice daily newspaper for being the
top new site or "Greenfield" investor employing the highest number of
people. Additionally, Dell was granted the Major Investor of the Year
Award by Forbes.
About Dell
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