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X-Rite Launches i1Defined Color Management Training, Personalizes Out-of-Box Usability for i1 Solutions at PhotoPlus Expo 07


    X-Rite, Incorporated, the world leader in color management and
    color measurement solutions, launches X-Rite i1(R)Defined(TM)
    (http://www.xrite.com/aboutdefined) at PDN's PhotoPlus International
    Conference and Expo (PPE), October 18-20, in booth 918 at the Javits
    Convention Center in New York City.

    "i1Defined elevates the out-of-the-box experience," states Iris
    Mangelschots, X-Rite Vice-President of Imaging & Media. "This is the
    first truly personalized training program bundled with color
    management solutions. i1 customers will easily find answers to their
    color questions through our flexible interactive training software.
    Purchasers of advanced i1 solutions will also receive personalized
    workflow coaching with a color expert." Read the full press release
    http://tinyurl.com/26e2jm

    The all-new X-Rite i1Defined is two-tiered. The Flash-based X-Rite
    i1Experience is a user-controlled interactive training CD that now
    comes with every X-Rite i1 solutions. Through a unique humanized
    interface, users can choose the topics and pacing, learning color
    fundamentals, system basics, and digital workflow foundations in a
    customized and easy-to-understand way.

    The second level, the X-Rite Personal Color Trainer (PCT), is
    one-on-one remote training with a color management expert. The trainer
    personalizes the hour-long web-based session around the customer, and
    can interact directly with the user's computer to address specific
    workflow issues. One PCT session is now included with i1Photo, i1Photo
    SG, i1Proof and i1XT bundles, with additional sessions available.
    Existing i1 customers will have access to i1PCT at special pricing
    through an X-Rite i1Defined loyalty promotion. For those who want
    further training, X-Rite offers engaging workshops and seminars that
    expand users' expertise to the next level.

    "The goal of the all-new i1Defined is to improve overall user
    satisfaction, and help i1 customers realize a tangible ROI almost
    immediately," Mangelschots says.

    About X-Rite

    (NASDAQ: XRIT) X-Rite is the global leader in color management,
    offering hardware, software and services for measuring, formulating
    and matching color in a range of industries, including printing,
    packaging, photography, graphic design, and video. For information,
    visit http://www.xrite.com.