Picsel Technologies Appoints Former Amdocs CMO, Michael Matthews, as President and Chief Operating Officer

Picsel Technologies, a dynamic mobile platform provider whose
pioneering solutions bring content on mobile to life, today announced
that technology industry veteran Michael Matthews has been appointed
as President and Chief Operating Officer (COO).

Matthews brings over twenty-five years of experience in leadership
roles across multiple disciplines including engineering, sales and
marketing. His addition to the executive ranks at Picsel is the latest
in a series of high profile additions to the company's management team
as it prepares itself for accelerated growth.

"I am delighted to have someone with Michael's talent and
exceptional skills join our team and look forward to working with him
in continuing our global expansion,"

said Imran Khand, CEO, Picsel Technologies. "His outstanding track
record in leading large global software organisations represents a key
strategic win for our company."

For the past five years Matthews has served as Chief Marketing
Officer for Amdocs, a global market leader in communications industry
software and services. During his tenure, Amdocs has transformed from
a company closely associated with complex billing solutions into a
market leader offering a uniquely comprehensive portfolio of customer
experience systems. During this period Amdocs grew revenues from
approximately $1.2B to approximately $3B.

"Picsel is a dynamic and forward thinking player in what is a fast
moving sector," said Matthews. "Picsel's mobile solutions are already
helping enable a superior content experience for millions of consumers
in partnership with leading mobile players. I am excited to be joining
a company whose vision and core technology embrace the real needs of
today's industry in the provision of the ultimate viewing experience
on the third screen."

Picsel develops solutions that vastly improve the mobile content
experience for consumers, thus helping to drive new revenue streams
for content owners, handset OEMs and operators. Picsel's mobile
solutions are recognised worldwide, with more than 125 million
Picsel-enabled handsets now in the marketplace from global OEMs and
network operators, delivering compelling content experiences for the
mobile user independent of screen size or device.

Matthews will be based in Glasgow, Picsel Technologies Global HQ.

About Picsel

Picsel Technologies brings mobile content to life. Key
stakeholders across the mobile ecosystem - including service
providers, handset manufacturers and content developers - rely on
Picsel's dynamic software platform to deliver vibrant, visual mobile
content experiences that actively enrich how people express themselves
and share information. The company's technology is shipping on more
than 125 million devices worldwide and has more than 240 employees
based in its European, Asian and U.S. offices. Customers include Palm,
Motorola, Samsung, Sharp, NTT DoCoMo, Panasonic and Nokia. For more
information visit www.picsel.com

Michael Matthews

Since February 2003, Matthews has worked at Amdocs Management
Limited as their Chief Marketing Officer. He has over twenty-five
years experience across a broad spectrum of technology disciplines -
he was an early investor, strategist and operating executive at Groove
Networks, now acquired by Microsoft, as well as an executive vice
president at Platinum Technology Inc., which has since been acquired
by Computer Associates International Inc. Formerly based in Australia,
Matthews held various sales and marketing positions at NCR
Corporation, Digital Equipment Corp. and Sterling Software Inc. He
holds a degree in Civil Engineering from the University of Queensland
(Australia).

Imran Khand

Chief Executive Officer & Co-Founder

A graduate in Computer Science from Paisley University, Imran has
already enjoyed a distinguished career. Prior to co-founding Picsel in
1998, Imran established two other highly successful technology
companies, among them one of Scotland's leading e-business solutions
providers. Before that, he led a Scottish Government initiative for
the development and training of young people and was actively involved
in a number of other government and community joint ventures. His
extensive experience of raising funds for the development of these
businesses has proved invaluable to Picsel.