Digital Railroad Unveils Marketplace

Digital Railroad, the trusted provider of Web-based archiving and
marketing services for the professional photography industry, today
announced the public beta launch of its online Marketplace
(http://marketplace.digitalrailroad.net), empowering the professional
photography community to more efficiently manage, market, and license
professional photography while making it easier than ever for
professional photo buyers to find and license images. Utilizing a
sophisticated permission-based global search, editors and buyers are
able to search members images in real-time, as they are contributed,
by keyword, captions, community ratings and other relevant metadata.

"The launch of Marketplace marks an important milestone in the
evolution of the professional photography industry, delivering buyers
unprecedented access to great photographer and agency images
previously unavailable in one online destination. The combination of
the Marketplace as an extension to individual archives gives
photographers and agencies a seamless marketing opportunity on one
online platform," said Evan Nisselson, Digital Railroad founder and
CEO. "Every minute of every day our community members around the world
are creating, uploading, captioning, searching, buying, and rating new
images in real-time - the best images will rise to the top in the
Marketplace and continue to improve and evolve over time."

Now our members have access to a larger community of global image
buyers. Digital Railroad is aggressively developing product features
that will help bring more global image buyers into the community that
are eager for fresh, original content from Marketplace as well as
within individual member archives.

John Holonitch, Sr. Photo Coordinator at Macmillan/McGraw-Hill,
who has already licensed several images from Marketplace notes, "As a
participant in Digital Railroad's Marketplace beta, I was impressed
with the quality and diversity of the photography, and will be back
for more."

Unlike any other online system, buyers have one membername and a
personal, "portable" workspace, which travels with them to the
Marketplace as well as to any archive powered by digitalrailroad.net.
This online workspace has unlimited lightboxes, tracking of received
and sent lightboxes, and one cart with pending images to be licensed
from any of the networked Digital Railroad archives and the
Marketplace.

"After learning of Digital Railroad's global community of
photographers available through Marketplace, we immediately set out to
establish a partnership with Digital Railroad to provide our photo
managers with access to the unique content available," says Michael
Baynes, Director of Digital Content Partner Management, Thomson
Learning. "Thomson Learning is keen to leverage Marketplace to
innovate our acquisition process while supporting independent
photographers via one channel."

With more than a million images already available in Marketplace,
this collection of dynamically growing images is expanding
exponentially as the community continues to add and rate images on a
daily basis, providing a unique experience for global buyers - a world
of photography through one point of access.

Marketplace Features and Benefits:

-- One Member Name, One Password: Image buyers only need to
register once for free access to the Marketplace and thousands
of member archives.

-- One Integrated Selling Platform: Members have the option to
sell images via an aggregated Marketplace while simultaneously
selling images directly via their own branded online archive.

-- Powerful Search: Buyers can search for images based on
licensing type, date range, release status, location,
photographer, rating, image size, and orientation as well as
keywords and captions.

-- Community Ratings: Photographer, agency, and buyer ratings
combined with search terms, proprietary metrics, and
Marketplace activity delivers the best images to the top of
every search.

-- RSS Photo Feeds: Images submitted to Marketplace are delivered
to buyers' desks in real-time via RSS Photo Feeds.

-- Referral Network: Image buyers are easily connected with
photographers and agencies while photographer members are paid
bounties for helping to refer successful sales to the
Marketplace.

-- Control Pricing: Members can price images as they desire and
add territory publishing for international buyer access when
necessary. Licensing Images: Through a simplified pricing
process, Marketplace provides two options for licensing, 1)
Express Licensing uses PLUS Packs, based on the PLUS
Coalition's standards; 2) Custom Licensing allows you to enter
more specific usage information.

About Digital Railroad

Digital Railroad (www.digitalrailroad.net) is the trusted provider
of online technology and services for the global community of buyers
and sellers of professional photography. Digital Railroad members
actively manage images on topics such as sports, news, celebrity,
commercial, nature and stock. Digital Railroad's comprehensive suite
of online services transforms the way photographers and agencies
manage, market and sell images worldwide.

Digital Railroad is a trademark of Digital Railroad Inc. Other
company, product or service names mentioned herein are the trademarks
of their respective owners.