Media Excel's Mobile TV Transcoding Solutions Enable Operators and Content Owners to Convert and Broadcast Content in Real-Time for All Mobile Multimedia Devices

Media Excel's showcase at 3GSM in Barcelona features HERA 3200m
and Hercules 1600 video transcoding solutions - affordable
multi-channel, multi-codec, multi-bit rate product lines for
high-quality Mobile Television applications.

"With the growing demand for Mobile TV services,
telecommunications and wireless operators need mobile video solutions
to meet these market demands quickly and efficiently. Unlike broadcast
and Internet Protocol Television, Mobile TV must deliver services to
many devices, none of which are compatible with television signals,"
said Mr. Thanasis Iatrou, Media Excel President and CEO. "In order for
Mobile TV to become a viable service, it is imperative for operators
to seamlessly convert TV content to the capabilities of a particular
device. Media Excel's video transcoding solutions do precisely that -
adapt TV content in real-time to enable all Mobile TV services."

As the next major wave of video entertainment, Mobile TV presents
a new business opportunity for telecommunications operators. However,
this comes with formidable video complexities and distribution
challenges. HERA 3200m accepts up to 6 input channels from a variety
of video and broadcast sources and generates no less than 12
high-quality multi-codec, multi-bit rate, Mobile TV streams. Media
Excel designed its Mobile TV products to be flexible, configurable,
customizable, scalable and upgradeable so that operators can deploy
Mobile TV services organically.

"Since the introduction of our video transcoding solutions early
this year, Media Excel has been pleasantly surprised by the market
response. Our video transcoding products have been evaluated, tested
and deployed worldwide," said James Meeker, Media Excel Director of
Sales. "Media Excel products are being used by the largest IP video
telecommunications companies and Mobile TV service providers to
streamline services and operations. With many years of development
invested, Media Excel brings unique video products that provide the
best price/performance Mobile TV solution."

About Media Excel

Media Excel, Inc. (http://www.mediaexcel.com) is a leading
provider of real-time digital video transcoding solutions for Mobile
TV and IPTV applications. Headquartered in Austin, Texas, Media Excel
is a privately held company founded in 2000.