Empresas y finanzas

BrainMedia Extends Music and Video Content Distribution System to Symbian Smartphones



    BrainMedia today announced that it has joined the Symbian Platinum
    Program to support the growing market for Symbian smartphones by
    extending its Digital Media Delivery Platform and its Neural Encoding
    Model (NEM) Codec to the Symbian ecosystem. Symbian develops and
    licenses Symbian OS, the market leading operating system for advanced,
    open, data-enabled smartphones. Licensed by the world's leading mobile
    phone manufacturers, Symbian OS to date has shipped in over 100
    million smartphones to over 250 mobile network operators world wide.

    BrainMedia's Linked Distribution Platform streamlines the
    distribution of high-quality, ultra-low bit-rate encoded music and
    video to 2.5 and 3G wireless networks and desktops. This modular
    solution can integrate into existing eCommerce engines and provides
    the tools necessary to allow mobile subscribers to access their
    favorite media in a reliable, seamless and user-friendly manner.

    Smartphones represent the fastest growing segment within the
    mobile market, growing at 46.6% year-over-year from Q305 to Q306,
    according to leading market analyst firm IDC. With the firm's forecast
    of cumulative global shipments of smartphones to pass the one billion
    mark by 2011, Symbian OS represents the largest commercial smartphone
    platform opportunity in the market. BrainMedia's unique ability to
    maximize the efficient use of available mobile bandwidth with their
    advanced Music Streaming and Download technology ensures a superior
    user experience by streamlining the delivery of rich-media content
    over mobile networks.

    "With support for open standards and flexible configuration,
    Symbian OS is driving the kind of innovation that allows BrainMedia to
    demonstrate fully the power and value of our Linked Digital
    Distribution Platform and our NEM Codec on smartphones," said Jim
    Messer, BrainMedia's President. "By becoming a Symbian Platinum
    Partner, we can further expand our presence in this thriving market
    and strengthen our relationships with Symbian smartphone
    manufacturers, network operators, and leading technology providers."

    "The rapid uptake of Symbian smartphones with support for
    configurable applications and services is fueling consumer demand for
    rich-media content and compelling mobile data services," said Jerry
    Panagrossi, vice president, US Operations, Symbian. "Symbian is
    delighted to partner with BrainMedia, as this demonstrates our joint
    commitment to bring best-in-class video and music content distribution
    solutions to the ever-expanding Symbian ecosystem."

    Notes to Editors

    About the Symbian Platinum Program

    The Symbian Platinum Program includes companies that have a
    technology or strategic position that is key to the success of mobile
    computing technology surrounding Symbian OS. As part of the program,
    Platinum Partners benefit from a range of commercial services,
    including technical support and joint marketing opportunities as well
    as privileged access to Symbian OS source code and a dedicated Partner
    Support team. For more information please see
    http://www.symbian.com/partner/platinum/platinum.html

    About BrainMedia

    BrainMedia's expertise lie in its engineering and telecom
    professionals who are dedicated to revolutionizing digital audio
    compression and delivery. With offices in Europe, New York and
    Maryland and representation in Latin America and China which support
    its MovnMusic and Music-Hookup projects, BrainMedia offers the
    industry's highest-quality, fully flexible and most reliable mobile
    streaming/downloading audio solutions.

    BrainMedia's "Linked Mobile Media Distribution Platform" is
    today's only seamless on-deck and off-deck solution for end-to-end
    one-stop delivery of music/video via mobile networks. BM's author,
    server, player and compression technology together ensure a
    product-rich mobile media experience on the largest installed base of
    mobile phones currently in the market.

    The foundation of the Linked Distribution Platform is BrainMedia's
    revolutionary Neural Encoding Model(TM) (NEM) codec. The NEM codec is
    the first audio compression software based on state-of-the-art
    neurological models of hearing, rather than the legacy psychoacoustic
    model. With BrainMedia's new fully automated encoding center located
    in Washington County Maryland, BrainMedia's NEM codec enables you to
    create near CD-quality audio content at the lowest bit-rate available
    for all wireless technologies currently deployed. Each module in the
    Linked Distribution Platform has been designed to take full advantage
    of BrainMedia's patented codec.

    By ensuring a high level of operational stability and the most
    efficient bit-rate utilization, the platform establishes the
    foundation for success and profitability.

    www.BrainMediaco.com

    About Symbian

    Symbian is a software licensing company that develops and licenses
    Symbian OS, the market leading open operating system for advanced,
    data-enabled mobile phones, also known as smartphones.

    Symbian licenses Symbian OS to the world's leading handset
    manufacturers and has built close co-operative business relationships
    with leading companies across the mobile industry. During Q3 2006, 13
    million Symbian smartphones were sold worldwide to over 250 major
    network operators. To date, more than 100 million Symbian smartphones
    have shipped cumulatively.

    Symbian has its headquarters in London, United Kingdom with
    offices in the United States, Europe (England and Sweden (UIQ
    Technology AB)), Israel and Asia (India, P.R. China, Korea, and
    Japan).