Empresas y finanzas

GoFish Signs Exclusive Agreement With Kaleidoscope Sports and Entertainment LLC, a Leading Marketing Firm



    GoFish Corporation (OTCBB:GOFH), a leading online video network,
    which is transforming how online video content is produced,
    distributed and experienced, today announced a strategic alliance with
    Kaleidoscope Sports and Entertainment LLC (KSE Global), a unit of the
    Interpublic Group of Companies. The strategic alliance will allow
    GoFish to leverage Kaleidoscope's advertising and sponsorship sales
    capabilities, increasing GoFish's exposure to advertisers and
    elevating the company's profile as one of the largest and
    fastest-growing user-generated video sites on the Internet.

    "After thoroughly researching, examining, and interviewing the
    major Web 2.0 companies in the online video marketplace, we
    enthusiastically chose GoFish as our exclusive partner," said Ray
    Volpe, CEO of Kaleidoscope. "GoFish is rapidly emerging as a leading
    destination for Internet video and is on the forefront of working with
    the creative community as a source of both original user-generated and
    professional content. By combining 'traditional media' content with
    'new media' distribution through licensing arrangements, Kaleidoscope
    and GoFish are laying the foundation for the future of Internet
    Television."

    Kaleidoscope is an influential marketing agency and innovator in
    connecting the advertising world with new media properties.
    Kaleidoscope clients include General Motors, Discovery, Coca Cola, and
    Johnson & Johnson. The company's portfolio of online ventures includes
    managing a sales and business development partnership with Facebook. A
    noted media powerhouse, Kaleidoscope developed the ESPN ESPY Awards
    and the MTV Video Music Awards, among other credits.

    GoFish, a pioneer in user-generated video cultivation, branding
    and promotion, is building an online video network of original
    programming that has a broad range of features for both users and
    advertisers, including segmented and filtered user-generated content,
    legal access to copyrighted material, and a scalable channel platform.
    Under the agreement, GoFish will benefit from the scale and scope of
    Kaleidoscope's sales force, with its deep ties to Madison Avenue and
    the rest of the advertising world, which will be fully focused on
    securing sponsorships for GoFish's premium content.

    "We're thrilled to be establishing this relationship with
    Kaleidoscope, one of the most sophisticated and enterprising marketing
    agencies for sports and entertainment media," said Michael Downing,
    CEO of GoFish. "In conjunction with Kaleidoscope, GoFish will now
    enjoy enhanced sales capabilities for our successful branded
    entertainment properties such as America's Dream Date and Artist's
    Voices, as well as access to senior media buyers within one of the
    world's largest advertising conglomerates."

    As part of the arrangement, Ray Volpe, CEO of Kaleidoscope, will
    join GoFish's Advisory Board. Over the course of his career, Mr. Volpe
    has served in executive roles at the NHL and the LPGA. In addition to
    co-producing the ESPN Espy Awards and the original MTV Video Music
    Awards, Mr. Volpe, in his capacity as CEO of Kaleidoscope Sports &
    Entertainment, Inc., has overseen and co-produced the USO Comedy Tour,
    Rites of Autumn, Sports Century and numerous music videos.

    About GoFish Corporation

    GoFish Corporation, (OTCBB:GOFH) headquartered in San Francisco,
    is a leading consumer online video destination that, in two years, has
    grown to deliver millions of videos per month to a rapidly growing
    audience of enthusiasts. An early entrant into the user-generated
    video sector and the first publicly traded company in the space,
    GoFish is a place on the web where millions of people come to upload,
    share and watch their favorite videos from around the world. For more
    information about the company, go to www.gofish.com.

    About Kaleidoscope

    Kaleidoscope, headquartered in New York, is a unit of the
    Interpublic Group of Companies, a major advertising conglomerate. In
    addition to producing premium sports and entertainment content for
    several television networks, Kaleidoscope has formed strategic
    partnerships with the leading internet properties in social networking
    and online video. Kaleidoscope has done business with all the major US
    television networks, including CBS, NBC, ABC, FOX and EPSN, as well as
    major cable networks, and has years of experience in securing high
    profile advertisers and sponsors for its content. As digital and new
    media grow in prominence, Kaleidoscope has positioned itself to offer
    the best of its strategic services to the leading online properties.

    Forward-Looking Statements

    This press release contains 'forward-looking statements' within
    the meaning of Section 27A of the Securities Act of 1933, as amended,
    and Section 21E of the Securities Exchange Act of 1934. Although the
    forward-looking statements in this release reflect the good faith
    judgment of management, forward-looking statements are inherently
    subject to known and unknown risks and uncertainties that may cause
    actual results to be materially different from those discussed in
    these forward-looking statements including, but not limited to, our
    inability to generate sufficient operating cash flow from advertising
    revenue, a reduction in the demand for user-generated video and
    related services, a fall-off in search engine directed traffic to our
    web site, and general economic conditions. Readers are urged to
    carefully review and consider the various disclosures made by us in
    the our reports filed with the Securities and Exchange Commission,
    including those risks set forth in the Company's Current Report on
    Form 8-K filed on October 31, 2006, which attempt to advise interested
    parties of the risks and factors that may affect our business,
    financial condition, results of operation and cash flows. If one or
    more of these risks or uncertainties materialize, or if the underlying
    assumptions prove incorrect, our actual results may vary materially
    from those expected or projected. Readers are urged not to place undue
    reliance on these forward-looking statements, which speak only as of
    the date of this release. We assume no obligation to update any
    forward-looking statements in order to reflect any event or
    circumstance that may arise after the date of this release.