RTV Family Entertainment AG to Become Your Family Entertainment AG

Your Family Entertainment AG:

-- New brand, new CI, new director

-- Enlarged target group to include teens and families

-- Home entertainment with its own label

-- Ongoing expansion of program library and partner network

-- New website: www.yfe-ag.com

New name, new brand, but the same high-quality entertainment. As
of now, the long-established 'RTV Family Entertainment AG' is to
become 'Your Family Entertainment AG' (YFE).

'We are embarking on a relaunch with a new name, new CI and new
label. Our twenty-six years of experience in the industry and our
extensive rights catalogue provide a sound basis for the company's
sustained positive development in the long-term. Our focus will be on
enhanced program development and significantly intensified rights
marketing, especially in the home entertainment sector,' says Dr.
Stefan Piech, new director of Your Family Entertainment AG since
October 19, 2006.

In the course of altering its name, the media enterprise will also
be changing its logo, as well as its entire corporate identity.
Furthermore, YFE is to concentrate on systematic and future-orientated
expansion of its target group. In future, YFE will no longer be
restricting its portfolio to the 3-13 year-olds, but increasing its
marketing and development activities to include offerings and TV
programs for teenagers and families.

In addition, YFE will also be marketing its own library directly
to the consumers in future. This will include presenting products such
as DVDs and talking books under its own 'Your Family Entertainment'
label.

Apart from its own productions and license trading activities, the
company is also aiming to quickly boost the potential of its extensive
library and make better use of its competence in the area of format
development by promoting the expansion of its partner network. In
addition to existing co-operation agreements, which already include
EM.Entertainment, Planeta Junior S.l. and starmedia home
entertainment, its network of distribution and production partners is
to be expanded even further.

The relaunch will be rounded off by the newly-developed on-line
offering www.yfe-ag.com. With its user-friendly navigation, this
online portal offers a large amount information and a high level of
transparency. One new feature is however a well-founded and
comprehensive presentation of both the program catalogue and the
diversity of YFE's program characters, using countless multimedia
elements.

YFE offers more than twenty-six years' experience in the
production and license-trading sector. Its own rights library consists
of more than 3,500 high-quality half-hour programs, including classic
titles that rank among the most successful children's format
productions in the German-speaking area, such as 'Fix & Foxi', 'Urmel'
and 'Enid Blyton' series, successful productions like 'Little Bear',
'Donkey Kong Country', 'Gloria's House' and 'Spirou & Fantasio', as
well as the 'Dragon Hunters', a series currently showing on Super RTL.

About the company Your Family Entertainment AG (YFE), Munich, is
one of Germany's oldest-established companies involved in the
production of entertainment programs for children, teens and families,
as well as related license trading. Previously operating under the
name RTV Family Entertainment AG and originally owned by Ravensburger
AG, YFE focuses primarily on premium programs for the entire family.
Dr. Stefan Piech is the company's sole director. Your Family
Entertainment AG is listed on the Frankfurt Stock Exchange's Regulated
Market (WKN: 540 891, 540 893 /ISIN: DE 000 540 8918).

Contacts Corporate Communications Susanne Meier Tel. +49 0179 / 59
62 884 Fax: + 49 (0)89 / 99 72 71-91 Mail: susanne.meier@yfe-ag.com

Investor Relations Edmund Appelt Tel. +49 (0)89 / 99 72 71-22 Fax:
+ 49 (0)89 / 99 72 71-91 Mail: edmund.appelt@yfe-ag.com

www.yfe-ag.com

Language: English Issuer: Your Family Entertainment AG Nordendstr.
64 80801 Munchen Deutschland Phone: +49 (0)89 997 271-11 Fax: +49
(0)89 997 271-91 E-mail: ir@yfe-ag.de WWW: www.yfe-ag.de ISIN:
DE0005408918 WKN: 540891 Indices: Listed: Geregelter Markt in
Frankfurt (General Standard); Freiverkehr in Berlin-Bremen, Stuttgart,
Hamburg, Dusseldorf