Mercora Inks Partner Agreements With Leading Mobile Content Providers Including Handango, Motricity and MobiHand

Mercora, Inc. today announced that it has signed key distribution
agreements for the recently-launched Mercora M mobile music service,
with the leading wireless device and content providers, including
Handango, MobiHand, Mobile & Wireless Group, and Motricity. Under the
terms of the agreement, the Mercora M will be broadly distributed to
Windows Mobile(R) Smartphone and Pocket PC users, giving them the
ability to conveniently access and listen to an entire world of music
directly from their wireless phones.

Today, a broad range of mobile users will be able to trial and
purchase the Mercora M across more than 350 sites including mobile
storefronts for companies such as Alltel (NYSE:AT), Amazon
(NASDAQ:AMZN), AOL (NYSE:TWX), BET (NYSE:VIA), CBS (NYSE:CBS),
Cingular Wireless, Hewlett-Packard (NYSE:HPQ), Microsoft
(NASDAQ:MSFT), Motorola (NYSE:MOT), NBC, Palm (NASDAQ:PALM), Samsung
(SEO:005930), Sprint Nextel (NYSE:S), T-Mobile (FRA:DTE), Turner
Broadcasting (NYSE:TWX), Verizon Wireless, and consumer web sites
including everythingQ, everythingTreo, eXpansys, Handango, Mobile2Day,
MobilePlanet, MotoSmartZone, PalmGear, PocketGear, Qusers, and
Smartphone.net.

As part of the agreements, the wireless device and content
providers will provide semi-exclusive promotion for the launch of the
M in designated locations such as Software Spotlight, Featured
Products, Product Newsletters, and other high-profile areas.

"We are delighted to partner with Mercora for the M mobile music
service," said Alex Bloom, vice president of Content and Developer
Services, Motricity. "We share a vision of bringing innovative,
feature-rich, and consumer-friendly applications to wireless
subscribers and the Mercora M fully supports this objective."

About the "M"

Mercora M is the world's largest 3G-enabled mobile music service,
transforming Windows Mobile Smartphones and Pocket PCs into
high-fidelity wireless music players. The M provides over-the-air
wireless access to millions of songs and over 100,000 channels of
digital radio searchable by artist and genre. It also provides users
with wireless access to their digital music library, as well as
socially-connected listening to friends' music in brilliant CD-quality
sound with stereo Bluetooth support. Mercora M is developed expressly
for the Windows Mobile platform which provides a rich multimedia
experience for end users across a range of form factors including
Smartphones such as the Motorola Q, Pocket PCs such as the Palm Treo
700wx, and Portable Media Centers such as the Toshiba gigabeat S.

"We are extremely impressed with the sound quality, functionality
and music selection on the Mercora M," said Randy Eisenman, president
and CEO, Handango. "With the M, Mercora is delivering a premier music
service for Smartphones, and we look forward to introducing this
product to our millions of enthusiastic mobile customers."

"Mercora is pleased to bring the M to more Windows Mobile users
through these key and valued partnerships," said Srivats Sampath,
president and CEO, Mercora. "The Mercora M offers wireless subscribers
a compelling listening experience and the broadest and deepest
catalogue of music encompassing all genres and subgenres."

Pricing and Availability

Starting today, Mercora M is available at mobile content and
retail sites powered by Handango, MobiHand, Mobile & Wireless Group
and Motricity at an introductory price of $4.99 per month. Standard
pricing for the M is as follows: $14.99 for three months and $49.99
for a one-year subscription.

Mercora, Inc.

Mercora's mission is to create the world's largest social radio
network by cataloging and organizing the world's music and audio
content and making it universally searchable and legally listenable
for everyone. Mercora (www.mercora.com) is headquartered in Santa
Clara, CA.