Fox to Produce a Pilot of Dori Media´s Telenovela "LaLola" for the United States

Dori Media Group ("Dori Media" or "DMG") (LSE:DMG), the international media company active in the field of television, with a focus on production, distribution, broadcasting and merchandising of Telenovela, is pleased to announce that Fox Broadcasting Company ("Fox"), a leading US TV network, has agreed to produce a pilot based on the successful series "LaLola", which was produced and distributed by DMG.

In February, Dori Media announced that it had signed a contract with Sony Pictures Television ("Sony") in the United States for the rights to the "LaLola" format.

On behalf of Sony, Kevin Falls, one of the producers of Emmy award–winning series "˜The West Wing´ will be executive producer of "Lalola" and responsible for writing the series, the format of which will be adapted for the North American audience.

The decision of Fox to produce the pilot of "Lalola" for the US market further illustrates the international success of "˜LaLola´. Since it was first broadcast in Argentina less than a year ago, "Lalola" has been sold to more than 52 countries including France, Italy, Germany, Russia, Mexico, Chile and Vietnam.

"Lalola" is produced by Dori Media Contenidos, a subsidiary of the Dori Media Group, and is based on an idea by Sebastian Ortega for Underground Productions. "Lalola" tells the story of Lalo, a man who wakes up one morning in the body of a woman, Lola, and is forced to deal with the new and challenging life this entails. The telenovela was recently nominated in 16 categories for the 2008 Martin Fierro Awards, which will be held this month in Buenos Aires. The Martin Fierro Awards ceremony, organized by APTRA, the Association of Argentine Television and Radio Journalists, is one of Argentina´s most prestigious ceremonies and has been held annually for the last 49 years.

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Dori Media Group is an international media group that produces, distributes and broadcasts telenovelas. The group owns approximately 4,300 television hours that it sells to a wide variety of audiences in more than 50 countries. In Israel, Dori Media is the owner of Dori Media Paran and Dori Media Darset, which produce daily series and telenovelas for the Israeli market. It also owns and operates two telenovela channels, Viva and Viva Platinum. In the Israeli market, Dori Media also packages, produces and operates all of the movie channels on HOT cable television and the series channel on HOT Extra. In Indonesia, the company operates the Televiva Vision 2 channel that is devoted to telenovelas and Baby TV Vision 3 for toddlers. The Dori Media Group in controlled by Mapal Communications Ltd. one of the largest media companies in the Israel. The group is traded on the London Stock Exchange where its symbol is DMG.