"Technics" Also Comes Back to Life in Japan

03/10/2014 - 10:05

Panasonic Corporation announced today the rebirth of its audio brand, "Technics," in Japan, which will once again deliver emotionally engaging sound. The first seven products to be introduced to the market in February 2015 make up the Reference System R1 Series and the Premium System C700 Series.

Technics Reference System R1 Series (Photo: Business Wire)

[Flash Report] Technics Also Comes Back to Life in Japan – Highlights from the Press Conference
https://www.youtube.com/watch?v=IT451lm7o5A
[Interview] Technics Reborn
https://www.youtube.com/watch?v=BNn7Y-Llxf8

The Reference System R1 Series is a high-end audio system brought to life by combining top of the line audio technologies from Technics. And the Premium System C700 Series is a more accessible audio system, which still inherits the core concept of the Reference System.

By combining heritage "audio technology" with state-of-the-art "digital technology," Panasonic offers music lovers emotionally engaging sound that will allow them to "Rediscover Music."

Upcoming Event

CEATEC JAPAN 2014: October 7 (Tue) - 11 (Sat), 2014
CEATEC JAPAN 2014 is one of Asia´s largest, cutting-edge IT and electronics tradeshows. Technics will be featured in the Panasonic booth located on the Life & Science Stage. For more about CEATEC JAPAN 2014, please visit: http://www.ceatec.com/en/

Listening Room

Panasonic has created a "Technics Salon" where visitors can listen to high-quality music reproduced by the newly reborn Technics brand. The salon opened in the Panasonic Center Osaka on October 1, 2014.
(The "Technics Listening Room" at Panasonic Center Tokyo is scheduled to open on October 25).
For more about the Technics listening booth in Japan, please visit: http://jp.technics.com/audition/ (Japanese)