OpSec Security Acquires P4M GmbH
OpSec Security, Inc. ("OpSec")
a division of OpSec Security Group plc (London AIM: OSG), today
announced the acquisition of P4M GmbH, a Munich, Germany-based provider
of services for the protection and management of products, brands, and
channels on the Internet.
OpSec is the leading provider of anti-counterfeiting technologies
software and services to over 150 corporations and 40 governments
worldwide. OpSec´s products and services allow its corporate clients to
authenticate and track products to combat counterfeiting and gray market
diversion in both the physical and digital worlds. Governments use OpSec
technologies to guard against counterfeiting of currency, tax stamps
passports, drivers´ licenses, licenses, and other government documents.
P4M is a leading provider of online brand protection and monitoring
services in Europe which enable brand owners to detect illegal
distribution of digital media, identify counterfeit and gray market
goods on e-commerce sites, and measure online brand image and customer
satisfaction. P4M currently serves 65 major brands including Bayer
HealthCare, Fujifilm, Hewlett Packard, Lacoste, Samsung, and Warner Bros.
"We now provide the industry´s
most comprehensive solution for integrated physical and online brand
protection across the entire enterprise lifecycle," said Jeffrey Unger, President, Brand Protection. "For
the past decade, OpSec has been designing and managing programs to
combat counterfeiting, gray market diversion, intellectual property
abuse, website traffic diversion, and channel corruption on the
Internet. The acquisition of P4M extends our capabilities in three
fast-growing areas online: anti-piracy to protect unauthorized
distribution of digital content, brand monitoring to provide customer
and market intelligence, and channel management to optimize online sales
strategies."
"OpSec and P4M share tremendous synergies in
our "Ëœcustomer-first´ service approach, and bring an enhanced offering of technologies to
deliver added value to customer engagements. The combination of OpSec
and P4M also significantly strengthens our position in the international
market, and our activities in global online brand protection," said Wolfgang Greipl and Hubert Neuner, Managing Directors, P4M.
About OpSec Security, Inc.
OpSec Security, Inc. is a wholly-owned division of OpSec Security Group
plc (London AIM: OSG). OpSec is the global leader in providing
anti-counterfeiting technologies, services and software to over 150
companies across industry sectors and more than 40 governments
worldwide. The Group operates manufacturing facilities and laboratories
in the USA and the UK, and has sales operations in the Americas, Europe
and Asia. For more information, please see www.opsecsecurity.com
or contact Terri Mock, +1-617-226-3075, or tmock@opsecsecurity.com.
About P4M GmbH"“ The InternetAgents
Founded in 2000 by Wolfgang Greipl and Hubert Neuner, the agency P4M
specialises in the monitoring and intelligent analysis of internet
content. Utilising a number of specific technology solutions, P4M´s
InternetAgents trace product piracy as well as infringements of
trademark, copyright and personal rights on behalf of their clients. The
InternetAgents analyse the client´s image in
Web 2.0 and uncover crucial trends in the online market. In addition
they support their clients in the process of brand building as well as
in the selection of the best dealers and the most effective distribution
control on the internet. When required, P4M also carries out anonymous
test purchases. P4M´s clients include
well-known brand manufacturers and companies such as Lacoste, Yamaha
Warner Bros., Hewlett Packard, Samsung, Bayer HealthCare, Vorwerk, etc.
For more information, please see www.p4m.de
or contact Mecky Imkamp, 49-89-790783-0, or m.imkamp@p4m.de.