Empresas y finanzas

Color Design Professionals to Gather in Bilbao June 19-21



    Color experts from all over the world will gather in Bilbao from June

    19-21 for the 2008 European Meeting of Color Marketing Group, the

    leading international association of color design professionals.
    "People who attend CMG´s

    European Meeting work with and specify color for a wide range of

    industries -from hospitality and retail

    design to transportation to the color of airplane seats. There are also

    interior designers, architects and an entire range of people

    professionally interested in color," said

    Jaime E. Stephens, executive director of Color Marketing Group in

    Alexandria, Virginia in the US. "Some are sent

    by their companies; others are independent consultants."
    "The setting provides a unique opportunity for

    networking with fellow professionals, hearing intriguing speakers and

    especially, participating in CMG´s Color

    Workshops, where color trends and European color directions are

    identified and predicted two to three years in advance, providing

    sufficient time for manufacturers to put the right colors into their

    production and marketing cycles."
    Color Marketing Group believes that "color

    sells and the right colors sell better." Workshop participants analyze key life influences that affect color

    preferences, including social, political and economic influences, as

    well as the effects of fashion, culture and the environment.
    "The collaborative process has always drawn

    color professionals to CMG," said Stephens. "For

    more than 40 years, this intellectually challenging process has produced

    remarkably accurate predictions. The color professionals who participate

    always tell us they find the process fascinating and rewarding."
    This year´s speakers at The Sheraton Bilbao

    include Pati Nunez, who runs her own design company in Barcelona

    specializing in Corporate Identity and Packaging Design. Ms. Nunez, who

    recently received Spain´s ´07

    National Design Award, will speak on "Graphic

    Coloured Talk." The keynote speaker is

    Annette Bruns of Visual Research in Berlin, whose talk about the way

    applied colors occur as a combination of color and surface material is

    entitled: "Do We See Colours of the Future?"
    Co-chairs of the event are Filip Roscam of Merck KGaA in Darmstadt

    Germany and Beverley Cottingham of Tarkett, Inc. in Maidstone, England.
    The program also includes a boat tour along the river, a tour of the

    Guggenheim Museum and an optional Rioja Vineyard Tour. The cost is $500

    US for members and non-members. For registration information visit www.ColorMarketing.org.