blinkx Advanced Media Platform Unlocks the Potential of Video Assets for Publishers, Content Owners and Producers
blinkx, the world´s largest and most advanced
video search engine, today announced the availability of the blinkx
Advanced Media Platform, an unparalleled video content management
solution that leverages blinkx´s patented
Conceptual Recognition Engine (CoRE) technology to enable media
companies to unlock the potential of video assets and maximize their
monetization. From the digital domain of the Internet and content
management systems, to the offline world, the blinkx Advanced Media
Platform solves the problems inherent in video processing and delivery.
In addition, blinkx announced that popular consumer brands such as
Kiplinger, WallSt.net and Portfolio.com will soon deploy the blinkx
solution.
With the proliferation of broadband and access devices, media companies
with video assets are finding more opportunities to capitalize on their
content. However, in order to meet consumer demand, companies must
ensure that their content is easily searchable, discoverable and
presented in a way that enhances user satisfaction and consumption. The
blinkx Advanced Media Platform simplifies this process, enabling media
owners to optimize the potential of their video assets. By automating
previously expensive and time-consuming manual tasks across the video
lifecycle, the blinkx Advanced Media Platform empowers publishers with
the ability to determine how their content is discovered, indexed
distributed, presented and consumed.
The blinkx Advanced Media Platform enables media companies to:
Unlock the Value of Video Assets: blinkx can identify and extract
video assets from any storage system or packaging, online or offline.
blinkx CoRE then makes it possible for media owners to search, discover
and organize these assets based on their very meaning, and for viewers
to access these videos across different platforms, languages and formats.
Convert Visitors to Viewers: The Advanced Media Platform´s
SEO component captures new audiences while the advanced search and
discovery functionality engages and retains them. With explicit and
implicit user profiling, a content recommendation engine and automatic
text-to-video linking, search results and display methods are tailored
to relevant users, thereby ensuring that the right content reaches the
right person and ultimately converting visitors to loyal audiences.
Maximize Monetization: blinkx understands not only how a video is
titled and tagged, but the actual content itself. Leveraging blinkx
AdHoc, the first contextual online video advertising platform, blinkx is
able to place compelling, relevant ads against video content, resulting
in higher monetization for content owners and a non-disruptive
experience for audiences.
"The blinkx Advanced Media Platform technology
has allowed us to make dynamic recommendations to users, optimize our
search ranking and increase our visibility," said Ari Brandt, general manager, Portfolio.com.
"With the blinkx Advanced Media Platform, we
have found a solution that solves many of the problems we´ve
encountered in featuring video content on our Web site," said Albert Aimers, CEO, WallSt.net. "We´ve
enhanced the value we can derive from our video assets and we expect to
significantly enhance both our brand and our users´ experience online."
"What we´ve
learned over the years, through discussions with media owners big and
small, is that there is a clear need for a scalable solution that
addresses the challenges inherent in managing videos dispersed across
different platforms and in various formats," said Suranga Chandratillake, CEO and founder, blinkx. "What
we´re making available with the blinkx
Advanced Media Platform is the technology and expertise we´ve
applied to our video search engine, which has found, qualified and
indexed more than 18 million hours of online TV and video, bundled
together as an easy-to-deploy solution that finally enables media
partners to really, truly organize, distribute and monetize their video
assets."
For more information on the blinkx Advanced Media Platform, please visit www.blinkx.com/corporate/advancedMediaPlatform.
As the pioneer in video search technology, blinkx has built a reputation
as the smartest way to search new forms of online content such as video.
With more than 220 partners and 18 million hours of indexed video and
audio content, including favorite TV moments, news clips, short
documentaries, music videos, video blogs and more, blinkx uses advanced
speech and visual recognition technologies to deliver results that are
more accurate and reliable than standard metadata-based keyword searches.
About Conde Nast Portfolio.com
Portfolio.com is the online counterpart to Condé Nast Portfolio, the new business magazine launched in April 2007. The
site provides insight into the day´s top
business stories, with analysis from bloggers and columnists on a
diverse range of business topics, from hedge funds to politics to
Hollywood, as well as editorial content and photography from the
magazine.
About Kiplinger
For eight decades, the Kiplinger organization has led the way in
personal finance and business forecasting. Founded in 1920 by W.M.
Kiplinger, the company developed one of the nation´s first successful
newsletters in modern times. The Kiplinger Letter, launched in 1923
remains the longest continually published newsletter in the United
States. In 1947, Kiplinger´s created the nation´s first personal finance
magazine. Located in the heart of our nation´s capital, the Kiplinger
editors remain dedicated to delivering sound, unbiased advice for your
family and your business in clear, concise language.
About WallSt.net
WallSt.net (www.wallst.net) is owned
and operated by WallStreet Direct, Inc., a wholly owned subsidiary of
Financial Media Group, Inc. (OTCBB:FNGP); (www.financialmediagroupinc.com).
The Web site is a leading provider of timely business news, executive
interviews, multimedia content, and research tools. Financial Media
Group, Inc. also owns my.wallst.net
a financial social network for investors, and Financial Filings Corp. (www.financialfilings.com)
a provider of compliance solutions to publicly traded companies. In
addition to WallSt.net, WallStreet Direct, Inc. owns and operates
WallStRadio (www.wallstradio.com)
a business and finance podcast Web site; and WallSt TV (tv.wallst.net)
a hub for business and finance video programming.
About blinkx
blinkx plc (LSE AIM:BLNX) is the world´s largest and most advanced video
search engine. Today, blinkx has indexed more than 18 million hours of
audio, video, viral and TV content, and made it fully searchable and
available on demand. blinkx´s founders set out to solve a significant
challenge "“ as TV and user-generated content
on the Web explode, keyword-based search technologies only scratch the
surface. blinkx´s patented search technologies listen to "“ and even see "“ the Web, helping users enjoy a
breadth and accuracy of search results not available elsewhere. In
addition, blinkx powers the video search for many of the world´s most
frequented sites. blinkx is based in San Francisco and London. More
information is available at www.blinkx.com.