Avery Dennison Acquires DM Label Group

Avery Dennison Corporation (NYSE:AVY) announced today the
acquisition of DM Label Group, a manufacturer of high-quality woven
labels with manufacturing facilities in six countries. DM Label Group
is headquartered in Taipei, Taiwan.

"The acquisition of DM Label Group reflects our commitment to
providing the best, quickest and most consistent service to our
customers, wherever they are located around the world," said Dean A.
Scarborough, president and chief executive officer of Avery Dennison.
"The DM Label Group strengthens our woven label product line and
reinforces our presence in Asia, a major sourcing area for the global
apparel, retail branding and marking industry."

The acquisition of DM Label Group complements Avery Dennison´s
acquisition and integration of Paxar into its Retail Information
Services (RIS) group last year. RIS is a global leader in providing
brand identification and supply chain management solutions primarily
for manufacturers and retailers, including tag and label design and
printing; inventory and shipment tracking; and data management
systems.

"We have had a long and productive relationship with Avery
Dennison," said James Hsu, president and chief executive officer of DM
Label Group. "Now as part of Avery Dennison, we have the opportunity
to offer customers an increased product range and the global scale,
local presence and resources to help retailers, brand owners and
factories meet their business goals."

"The DM Label Group acquisition and its expanded woven label
product line enhances our ability to create superior value for our
customers and provide increased speed and responsiveness in delivering
products and services to our customers," says Terry Hemmelgarn, group
vice president of Avery Dennison´s Retail Information Services Group.

Founded in 1960 by the Hsu family, DM Label Group has 11
manufacturing facilities in six countries, including China, Vietnam,
Malaysia, Indonesia, Taiwan and the United States. Its core products
include woven labels, printed labels, accessory tapes, hang tags, heat
transfer labels and "skin touch" fabric ribbon tape. Hsu will serve as
a vice president and general manager, reporting to Terry Hemmelgarn.
Terms of the transaction were not disclosed.

Avery Dennison is a global leader in pressure-sensitive labeling
materials, retail tag, ticketing and branding systems, and office
products. Based in Pasadena, Calif., Avery Dennison is a FORTUNE 500
Company with 2007 sales of $6.3 billion. Avery Dennison employs more
than 30,000 individuals in over 60 countries, who develop, manufacture
and market a wide range of products for both consumer and industrial
markets. Products offered by Avery Dennison include: Fasson-brand
self-adhesive materials; Avery Dennison brand products for the retail
and apparel industries; Avery-brand office products and graphics
imaging media; specialty tapes, peel-and-stick postage stamps, and
labels for a wide variety of automotive, industrial and durable goods
applications.