WPT Enterprises Launches Real Money Gaming Website, WorldPokerTour.com



    WPT Enterprises, Inc. (NASDAQ: WPTE) announced today the official
    launch of its new online real money and "play for fun" gaming site,
    WorldPokerTour.com. WPT executives are in London to celebrate the
    launch and invite players from around the globe to register and
    receive the $1500 "You Play, We Pay" bonus program, one of the
    industry's largest bonuses ever offered.

    Five years ago televised poker sparked the global poker boom and
    skyrocketed the online gaming business into a multi-billion
    dollar-per-year industry, yet gaming laws prompted WPTE to tailor its
    rules accordingly and not accept US bets. In April, WPT moved its
    online global gaming platform to develop a new site with leading
    software developer, CryptoLogic, whose shared network offers a
    constant, substantial player liquidity.

    "The launch of WorldPokerTour.com allows us to strengthen our
    brand with the unveiling of a comprehensive and robust online gaming
    platform," said Steve Lipscomb, President, Founder and CEO of WPTE.
    "Our strategic partnership with CryptoLogic offers our users a stable,
    secure and proven platform while the flexible infrastructure can meet
    the demands of our growing business."

    Lipscomb continued, "WPT played a very key role in the global
    poker boom and remains one of the most visible and respected poker
    brands today. By moving our online global gaming platform to
    CryptoLogic and securing immediate liquidity, we are poised to make a
    major impact in the online gaming industry and create a significant
    financial opportunity for our company."

    Fans who have played on WPT's original gaming site, WPTOnline,
    will enjoy a new look and feel as they migrate to WorldPokerTour.com.
    The site offers a host of popular poker games, including No Limit
    Texas Hold 'Em, Omaha, 7 Card Stud and Holdem Blackjack; as well as
    unique tournaments such as Headhunters, where players are rewarded
    during a tournament for each opponent they eliminate. What's more,
    WorldPokerTour.com is built into CryptoLogic's global shared
    network--one of the largest in the world that does not take US
    bets--where thousands of players are continuously online, ensuring WPT
    fans can find a game at the level and stake they want, in the currency
    they want, whenever they want it.

    In London for the launch of WorldPokerTour.com, actress,
    competitive poker player and WPT board member Mimi Rogers said: "It
    seems fitting to launch WorldPokerTour.com in London, the new poker
    capital of Europe*. It's great that we can help the growth of the game
    with our new site; it offers the professional look, feel and security
    expected by experienced players like me, while offering new players a
    chance to hone their skills in a fun, free environment."

    WorldPokerTour.com does not take bets in the United States or in
    other territories where online gaming is restricted. Players must be
    18 years of age or older.

    Notes to editors

    * Yesterday Bluff Europe, the most widely read poker magazine,
    named London as Europe's poker capital (see
    http://home.businesswire.com/portal/site/google/index.
    jsp?ndmViewId=news_view&newsId=20070627005491&newsLang=en)

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    About WPTE

    WPT Enterprises, Inc. (Nasdaq: WPTE) is a company engaged in the
    creation of internationally branded entertainment and consumer
    products driven by the development, production, and marketing of
    televised programming based on gaming themes. WPTE is the creator of
    the World Poker Tour(R), a television show based on a series of
    high-stakes poker tournaments that airs on the Travel Channel in the
    United States and is scheduled to begin broadcasting on GSN in early
    2008. WPT is licensed for broadcast globally. WPTE also operates a
    real-money online gaming website, www.worldpokertour.com, which
    prohibits wagers from players in the U.S. and other restricted
    jurisdictions. WPTE currently licenses its brand to companies in the
    business of poker equipment and instruction, apparel, publishing,
    electronic and wireless entertainment, DVD/home entertainment, casino
    games, and giftware. The company is also engaged in the sale of
    corporate sponsorships. For show information, tools for improving
    poker play, and other WPT news, fans may log on to
    www.worldpokertour.com. WPT Enterprises, Inc. is a majority owned
    subsidiary of Lakes Entertainment, Inc. (Nasdaq: LACO). Photos and
    media information can be found online at: www.worldpokertour.com/media

    WPTEG

    The Private Securities Litigation Reform Act of 1995 provides a
    "safe harbor" for forward-looking statements. Certain information
    included in this press release (as well as information included in
    oral statements or other written statements made or to be made by WPT
    Enterprises, Inc.) contains statements that are forward-looking, such
    as statements relating to the expansion of WPTE's brand licensing, the
    development of new television and film projects, the development of
    WPTE corporate sponsors and other business development activities, as
    well as statements regarding other capital spending, financing sources
    and the effects of competition. Such forward-looking information
    involves important risks and uncertainties that could significantly
    affect anticipated results in the future and, accordingly, such
    results may differ from those expressed in any forward-looking
    statements made by or on behalf of WPTE. These risks and uncertainties
    include, but are not limited to, WPTE's significant dependence on the
    Travel Channel as a current source of revenue and GSN as a future
    source of revenue, and the risk that GSN will not exercise its options
    to air season of the WPT series beyond Season VI; difficulty of
    predicting the growth of our online gaming business, which is a
    relatively new industry with an increasing number of market entrants;
    reliance on the efforts of CryptoLogic to develop and maintain the
    online gaming website in compliance with WPTE's business model and
    applicable gaming laws; the potential that our television programming
    will fail to maintain a sufficient audience; the risk that competitors
    with greater financial resources or marketplace presence might develop
    television programming that would directly compete with WPTE's
    television programming; the risk that WPTE may not be able to protect
    its entertainment concepts, current and future brands and other
    intellectual property rights; risks associated with future expansion
    into new or complementary businesses; the termination or impairment of
    WPTE's relationships with key licensing and strategic partners; and
    WPTE's dependence on its senior management team. For more information,
    review WPTE's filings with the Securities and Exchange Commission.