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Empresas y finanzas

Gorilla Nation Announces $50 Mil.+ Growth Investment From Great Hill Partners


    Gorilla Nation (www.gorillanation.com), the world's largest online
    ad rep firm, today announced its partnership with Great Hill Partners
    (http://www.greathillpartners.com/), a Boston-based private equity
    firm focused on investing in growth companies operating in the media,
    Internet and business and consumer services industries. GHP has
    invested over $50 million in the company for a significant minority
    stake in the business. This represents Gorilla Nation's first round of
    financing since its start in 2001 by founders Aaron Broder and Brian
    Fitzgerald.

    In addition to operating the world's largest online advertising
    rep business, Gorilla Nation also operates in several different
    business units, including advertising technology development, online
    marketing services and web content publishing. GN plans on using the
    growth capital to develop new online ad technologies and products,
    broaden its marketing services offerings, aggressively pursue
    international expansion, and acquire companies to grow its various
    business units. With over 120 employees, GN plans on expanding staff
    to exceed 200 in 6 offices in 4 countries by year's end.

    "While we've had many opportunities for funding, we selected Great
    Hill Partners as they demonstrated a unique and comprehensive
    understanding of the online content and marketing services
    industries," stated Brian Fitzgerald, company Co-founder and
    President. "We are excited to continue to develop and expand the
    online ad rep model we've pioneered in what we feel is a fast growing
    market with tremendous opportunity. Independent web publishers need a
    voice and online marketers need an efficient, trustworthy partner to
    place branded display advertising across quality websites."

    Michael Kumin, Partner at Great Hill commented, "Gorilla Nation
    represents an exciting opportunity to capitalize on the favorable
    trends in the interactive advertising industry. The company has built
    a unique asset that provides a valuable service to advertisers,
    agencies and web publishers. We are excited to partner with management
    to help the company meet its goals."

    Gorilla Nation Media was represented in the transaction by The
    Jordan, Edmiston Group, Inc., a New York City based investment bank
    that specializes in the media and information industries.

    About Gorilla Nation Media, LLC

    Gorilla Nation is the world's largest online ad sales rep firm.
    The company exclusively represents over 500 leading web publishers,
    and sells integrated media and promotional programs to Fortune 500
    brand advertisers. Working closely with its web publisher partners,
    GN's expertise within select vertical markets provides advertising
    clients the ability to build high impact, integrated, rich media
    programs across one or more properties to deliver superior audience
    reach. The company is committed to delivering exceptional customer
    service, optimization and execution of creative media and promotional
    programs. Founded in 2001, Gorilla Nation is headquartered in Los
    Angeles with offices in New York, Chicago, and Toronto. For more
    information, visit www.gorillanation.com