Ultimate Black Jack Selects iovation's Compliance Offerings



    iovation, the device-reputation authority for online
    authentication and fraud management, announced today that the Ultimate
    Blackjack Tour (UBT), an entertainment and content company that
    develops TV shows, tours, and online experiences based on traditional
    and proprietary forms of blackjack, is using iovation's geolocation
    offerings to pinpoint players' geographic location. UBT will be using
    iovation's Reputation Manager(TM) to maximize the end-user experience,
    geo-locate Web site visitors and evaluate risk thresholds from
    initiation origins and anonymous proxy servers that hide IP addresses
    to prevent unauthorized online access to computers.

    "Compliance is critical, especially since we partner with large
    media and gaming companies. iovation helps us evaluate both risk
    management and observance of legal jurisdictions applicable to our
    global market," said Brett Calapp, chief information officer, UBT. "We
    looked at a number of different solutions. iovation understands our
    market and the type of products we offer, which allow them to fully
    service our needs both professionally and technically."

    The UBT Web site initiates an interaction with iovation's
    Reputation Manager that returns the origin of the end-user's computer.
    Contingent on location, the user is sent to a URL that meets
    compliance requirements based on country jurisdiction. In addition,
    UBT uses iovation to provide device-to-account association, which
    enables UBT to evaluate the risk threshold for each user connecting to
    the network.

    iovation pioneered the use of PC reputation technology for online
    fraud management and multi-factor authentication. Along with
    partnerships with Quova Inc., and through proprietary technology,
    iovation can locate a user's geographic location specifically to meet
    new compliance requirements. iovation Reputation Manager, a Software
    as a Service (SaaS) family of solutions, links user accounts with PCs
    and utilizes the reputation of those PCs to guard against online
    fraud.

    About iovation

    iovation is the device-reputation authority for secure online
    business. The company provides proven strong authentication and
    anti-fraud solutions that allow businesses to protect customers,
    reduce fraud and meet compliance requirements online. The solution
    links physical devices (PCs) and online accounts and can facilitate
    the sharing of device reputations among subscribers. In production
    environments for more than four years, iovation currently manages the
    reputation of millions of devices, and protects more than 200 million
    transactions for customers every year.

    Legal Notice: All rights reserved. iovation is either a trademark
    or registered trademark and the iovation logo is a service mark of
    iovation. Other product or service names mentioned herein are the
    trademarks of their respective owners.