BERLIN/FRANKFURT (Reuters) - BMW's lead over German rival Audi is shrinking, despite increasing deliveries in July, as the luxury-car leader posts lower volume growth in the United States and Europe.
BMW (BMW.XE)said on Friday that sales of premium cars and sport-utility vehicles at its core brand rose 8.4 percent last month from a year earlier to 139,399 autos. Audi, Volkswagen's
July was the third month this year that saw Audi outsell BMW, which has been the premium-car sales leader since overtaking Daimler's
BMW said seven-month brand sales increased 10 percent to a record 1.03 million autos. Still, Audi has shrunk the year-to-date sales gap to BMW to 12,397 autos despite an ageing model lineup.
A year ago the gap was 21,035 autos, so it has narrowed by 40 percent this year, according to company records. [ID:nL6N0NU2RP]
Weakening momentum at BMW reflects lower sales gains in core European markets and the United States, where seven-month group deliveries, including the Mini and Rolls-Royce brands, were up 2.8 percent and 5.4 percent respectively.
By comparison, Audi's sales increased 6.7 percent in Europe and 13 percent in the United States. VW's flagship division has also been growing faster in China than BMW and Mercedes.
BMW Chief Executive Norbert Reithofer said in a June 2 interview with German magazine Automobilwoche that the carmaker was reconsidering to what extent competing with rivals Audi and Mercedes
(Reporting by Andreas Cremer and Maria Sheahan; Editing by Christoph Steitz and Susan Fenton)