Empresas y finanzas

blinkx Partners with HIT Entertainment to Offer Popular Children´s Programming



    blinkx, the world´s largest video search engine, today announced a
    partnership with HIT Entertainment (www.hitentertainment.com), one of
    the world´s leading independent children´s producers and rights
    owners. HIT´s award-winning programming includes Bob the Builder(TM)
    and Thomas and Friends, and from this month will be readily available
    at www.blinkx.com. Under the terms of the agreement, blinkx will
    leverage its AdHoc platform to place contextually relevant advertising
    to complement the popular pre-school shows from HIT Entertainment.

    With a catalog comprised of programming seen in more than 240
    countries and in over 45 different languages, HIT Entertainment is
    home to colorful, educational content that resonates with children
    across the globe. Viewers will now have access to programming ranging
    from Barney(TM), the huggable Tyrannosaurus Rex, to the colorful
    cave-dwellers of Fraggle Rock(TM).

    "As more parents turn to the Web for stimulating, wholesome
    entertainment for their children, it becomes increasingly important
    for us to make this type of programming easily accessible," said
    Suranga Chandratillake, founder and CEO, blinkx. "We´re delighted to
    be bringing HIT Entertainment´s quality content to blinkx.com."

    "With a portfolio of award-winning properties, HIT´s shows aim to
    engage, inspire, educate and delight children all over the world,"
    said Ryan Tunstall, IT & Operations director, HIT Entertainment. "We
    are delighted to be working with blinkx to increase the distribution
    of our shows worldwide and perfectly complements and supports our
    digital strategy in reaching a global audience."

    As the pioneer in video search technology, blinkx has built a
    reputation as the smartest way to search new forms of online content
    such as video. With more than 220 partners and 18 million hours of
    indexed video and audio content, including favorite TV moments, news
    clips, short documentaries, music videos, video blogs and more, blinkx
    uses advanced speech-recognition technology to deliver results that
    are more accurate and reliable than standard metadata-based keyword
    searches.

    About blinkx

    blinkx plc (LSE AIM: BLNX) is the world´s most comprehensive video
    search engine. Today, blinkx has indexed more than 18 million hours of
    audio, video, viral and TV content, and made it fully searchable and
    available on demand. blinkx´s founders set out to solve a significant
    challenge - as TV and user-generated content on the Web explode,
    keyword-based search technologies only scratch the surface. blinkx´s
    patented search technologies listen to - and even see - the Web,
    helping users enjoy a breadth and accuracy of search results not
    available elsewhere. In addition, blinkx powers the video search for
    many of the world´s most frequented sites. blinkx is based in San
    Francisco and London. More information is available at www.blinkx.com.

    About HIT Entertainment

    HIT Entertainment, owned by private equity investment group Apax
    Partners, is one of the world´s leading independent children´s
    entertainment producers and rights-owners. HIT´s portfolio includes
    properties, such as Barney(TM), Bob the Builder(TM), Thomas &
    Friends(TM), Pingu(TM), Fireman Sam(TM), Angelina Ballerina(TM) and
    Rainbow Magic(TM). HIT represents Chapman Entertainment´s Fifi and the
    Flowertots(TM) and Roary the Racing Car(TM) in North America and
    Japan, as well as Wallace & Gromit(TM), Shaun the Sheep(TM) and
    Aardman Classics from Aardman Animations. HIT also acts as a worldwide
    representative for The Jim Henson Company´s library of classic family
    brands and as representative for The Wiggles(R) in the UK. Launched in
    1989, HIT´s lines of business span television and video production,
    content distribution, publishing, consumer products licensing and live
    events and has operations in the UK, US, Canada, Hong Kong and Japan.
    HIT is a part-owner of US-based preschool channel, PBS KIDS
    Sprout(SM), and international preschool channel JimJam, (outside of
    the US, UK and China). For more information, visit
    www.hitentertainment.com.