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Ronaldinho Headlines EA's Lineup of Global Superstars Appearing on FIFA 08 Pack Covers Around the World



    Electronic Arts Inc. (NASDAQ:ERTS) today announced that two-time
    FIFA World Player of the Year Ronaldinho will headline a global lineup
    of superstar athletes to be featured on the front packs of FIFA 08,
    the next chapter in the internationally acclaimed videogame franchise
    from EA SPORTS(TM) that will be available this Fall for the Xbox
    360(TM) video game and entertainment system from Microsoft, the
    PlayStation(R)2 computer entertainment system, PSP(R)
    (PlayStation(R)Portable) system, Nintendo DS(TM), PC, mobile and will
    appear for the first time on the PLAYSTATION(R)3 computer
    entertainment system and Wii(TM).

    The spotlight will shine on FC Barcelona's world-class midfielder
    Ronaldinho who will be the center-piece of FIFA 08 global packaging
    and marketing campaigns. Selected FIFA World Player 2004 and 2005, and
    a finalist last season, Ronaldinho will take his place on FIFA 08
    covers alongside star players from other select teams in countries
    around the world.

    Ronaldinho will join 2006 FIFA World Cup(TM) Golden Boot winner
    Miroslav Klose of Werder Bremen on packaging in Germany, rising star
    Sergio Ramos of Real Madrid on the cover in Spain, attacking
    midfielder and captain of the Austrian national team Andreas
    Ivanschitz of Panathinaikos FC on the cover in Austria, and Swiss
    national Tranquillo Barnetta of Bayer Leverkusen on front packaging in
    Switzerland. Midfielder Florent Malouda of Olympique Lyonnais and
    winger Frank Ribery of Olympique Marseille will be paired with
    Ronaldinho on covers in France. The athletes appearing on the cover of
    FIFA 08 in North America and the United Kingdom will be revealed next
    month.

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    *T
    PLAYER NATIONALITY CLUB
    ---------------------- --------------- -------------------------------
    Ronaldinho Brazilian Barcelona (Spain)
    ---------------------- --------------- -------------------------------
    Sergio Ramos Spanish Real Madrid (Spain)
    ---------------------- --------------- -------------------------------
    Miroslav Klose German Werder Bremen (Germany)
    ---------------------- --------------- -------------------------------
    Andreas Ivanschitz Austrian Panathinaikos FC (Greece)
    ---------------------- --------------- -------------------------------
    Tranquillo Barnetta Swiss Bayer Leverkusen (Germany)
    ---------------------- --------------- -------------------------------
    Florent Malouda French Olympique Lyonnais (France)
    ---------------------- --------------- -------------------------------
    Frank Ribery French Olympique Marseille (France)
    ---------------------- --------------- -------------------------------
    *T

    EA also revealed that many of the players who will be appearing on
    its FIFA 08 covers are participating in state-of-the-art body motion
    capture today at a private facility in Barcelona, Spain. Cover stars
    Ronaldinho, Klose, Ramos, Barnetta, and Ivanschitz are being motion
    captured today for the EA SPORTS FIFA videogame development team. The
    body movements, individual moves and playing style of each athlete is
    being captured, digitized and will become the life-like movement of
    the virtual players in future versions of EA's FIFA games.

    "We are proud to call some of the world's best football athletes
    our partners. The access, guidance and insight they give us means that
    FIFA 08 will create a next gen experience that not only looks
    authentic, but that captures the emotion, finesse and beauty of the
    game," said Joe Booth, senior producer for FIFA 08. "Through sessions
    like today, and the continued investment in our next gen football
    engine, our world-class development team continues to revolutionize
    the authentic gameplay experience."

    "Ronaldinho and all the FIFA 08 cover stars bring a passion for
    the sport that is raw and true. They enjoy helping us bring that
    real-world experience into the game," said Matt Bilbey, International
    Director, EA SPORTS. "Their expert skills, commitment to success and
    passion for football inspire our development team and help us make
    FIFA 08 the most natural-feeling football videogame in the world."

    FIFA 08 is developed by EA Canada in Vancouver, B.C. It is
    scheduled for world wide release this fall on the Xbox 360(TM) video
    game and entertainment system from Microsoft, the PLAYSTATION(R)3
    computer entertainment system, the PlayStation(R)2 computer
    entertainment system, Wii(TM), Nintendo DS(TM), PSP(R)
    (PlayStation(R)Portable) system, PC and mobile. FIFA 08 has not yet
    been rated by the ESRB or PEGI.

    Photos from the international motion capture event can be
    downloaded at http://info.ea.com after 5:00 pm ET.

    About Electronic Arts

    Electronic Arts Inc. (EA), headquartered in Redwood City,
    California, is the world's leading interactive entertainment software
    company. Founded in 1982, the company develops, publishes, and
    distributes interactive software worldwide for video game systems,
    personal computers, cellular handsets and the Internet. Electronic
    Arts markets its products under four brand names: EA SPORTS(TM),
    EA(TM), EA SPORTS BIG(TM) and POGO(TM). In fiscal 2007, EA posted
    revenue of $3.09 billion and had 24 titles that sold more than one
    million copies. EA's homepage and online game site is www.ea.com. More
    information about EA's products and full text of press releases can be
    found on the Internet at http://info.ea.com.

    Electronic Arts, EA, EA SPORTS, EA SPORTS BIG, and POGO are
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