Fotolog Enters Agreement with Google as It Nears 10 Million Members

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Fotolog.com and Google today announced a multi-year search
technology and services agreement whereby Google will be the exclusive
search and keyword-targeted advertising provider for Fotolog's growing
international network.

Founded in 2002, Fotolog is a photo-blogging site with a large
audience in Europe and Latin America. With more than 15M unique users
and 3.5 billion page views a month, Fotolog ranks 20th on Alexa's list
of the world's most-trafficked websites, 20th in page views in
Comscore's May 2007 report, and thereby weighs in as the Web's
third-largest social network as measured by traffic.

Google will provide search functionality and advertising across
Fotolog's network under a three-year agreement. Fotolog users will be
able to search the site for photos, blogs and online communities, and
will also have the ability to search the Web from any page. Financial
terms of the agreement were not disclosed.

Fotolog also announced that it is nearing the milestone of 10
million registered members--a little more than two months after
hitting the 8-million mark. More than 4 million new members have
joined Fotolog in the first half of 2007, making the site one of the
largest independently operated blocks of traffic on the Web. Fotolog
is the number 10 site in Spain, according to Comscore, and in
Argentina, Fotolog is the number one web domain in the country.

"Fotolog's agreement with Google, the world's largest search
engine, comes at a time when we are already growing at a rate of
approximately 30,000 members a day," stated Fotolog CEO John
Borthwick. "For more than five years, we have expanded exponentially
by offering our users a uniquely compelling social networking
experience by means of visual navigation. Our rapid expansion has now
brought us to a scale where we can add Google's world-class search
functionality and integrate its targeted advertising platform to make
this experience even more immediate and engrossing."

About Fotolog, Inc.

Fotolog, Inc., the world's largest photo-blogging community and
the third most actively-used social network on the Internet, has
become a global cultural phenomenon. More than nine million member
accounts from more than 200 countries have shared more than 200
million photos since its inception in October 2002. Fotolog has grown
100 percent virally since its founding in 2002, with no marketing or
member incentives. The site, which was recently featured as the Site
of the Week by PC Magazine
(http://www.pcmag.com/article2/0,1759,2150028,00.asp) and is again
featured in the current edition
(http://www.pcmag.com/article2/0,1895,2159188,00.asp), provides a
platform for members to share experiences and connect with others
across the globe by bringing together the power of digital
photography, social networking and blogging to attract and entertain
in a unique and captive user experience.

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